Contextual Customer Insights

Popular Articles

6 Steps For Creating Messaging Customers Will Actually Respond To

6 Steps For Creating Messaging Customers Will Actually Respond To

When you work closely with your own product day in and day out, you think you know what all the benefits of it are. But your customers have another idea. Here is Ty Magnin from Appcues explaining how to address this disparity and create the right messaging for customers. You could have anywhere from 20 to 20,000 customers....
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How Customer Feedback Can Be Your Effective Growth Mechanism

How Customer Feedback Can Be Your Effective Growth Mechanism

Growing a business isn’t easy – it takes a broad approach across multiple growth channels, from paid to organic, content to SEO, to really build an effective growth strategy. Relying solely on one marketing channel stifles your business’s growth potential. Sometimes it can feel like throwing tactics at a wall and seeing what sticks. And...
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Hold the phone! You can now share LINKS to Qualaroo surveys?!

Hold the phone! You can now share LINKS to Qualaroo surveys?!

That’s right, folks. The word on the street (and in our inboxes) is that our customers want Link Surveys added to Qualaroo’s arsenal. You spoke, we listened, and now Link Surveys are a reality. The list of uses for this new feature is never-ending. Here’s what is: send a link to your customers via email,...
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SaaStock 2016

It’s on, SaaStock 2016 is happening. Right now. In Dublin! We’re thrilled to be sponsoring and supporting this glorious gathering — some of the industries finest will be sharing how to build a better B2B SaaS business. Cheers to the good times today and tomorrow!
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Opticon Conference 2016

We had a blast at the Opticon Conference last week absorbing as much as we could and running into our awesome customers like Rise, Hootsuite, and One Medical. Cheers to a day filled with invaluable insights, stellar speakers, and a phenomenal turnout at the Drink Up we hosted with our buddies at Heap! Here’s Team Qualaroo...
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The Qualaroo Guide to Product/Market Fit

The Qualaroo Guide to Product/Market Fit

Updated as of May 18, 2018 Before Instagram was Instagram, the billion dollar photo sharing app, it was Burbn, a check-in app crammed full of useless features. Users weren’t checking in, but they were using it to share photos with their friends. So the founders, Kevin Systrom and Mike Krieger, started asking why. They went...
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Customer Feedback for Rookies: How to Get Started with Qualaroo

Customer Feedback for Rookies: How to Get Started with Qualaroo

Any startup founder worth their salt knows you can’t build a successful business in a vacuum. If you aren’t talking to your customers, you’ll have no idea how to build something they’ll actually use, or the best way to distribute it to them. But collecting customer feedback can feel overwhelming. Where do you even start?...
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Hiten Shah: Stay Data-Informed to Build Something Customers Want

Hiten Shah: Stay Data-Informed to Build Something Customers Want

This article comes excerpted from Hiten Shah’s soon-to-be-released book: 5 Habits to Building Better Products Faster. Over the past 10 years, Hiten has built and grown 8 different web-products, including Crazy Egg, KISSmetrics, and now Quick Sprout. Each of these companies used content marketing to drive the lion’s share of growth. Sign up for Hiten’s...
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Landing Page Questionnaire: 5 High-Impact Questions

Landing Page Questionnaire: 5 High-Impact Questions

This guest post was written by Kevin Ho. Kevin is a Content Marketer at Wishpond specializing in Marketing Automation, Lead Nurturing, and Conversion Rate Optimization. Follow him on Twitter @mayoshrimp What’s the purpose of your landing page? Why did you build it? Hopefully, you quickly answered “to drive users towards a single conversion goal.” That...
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