Contextual Customer Insights

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How to Track User Behavior on Website & Improve user experience

How to Track User Behavior on Website & Improve user experience

User behavior is key to understanding how your users interact with your brand and products.  And once you analyze that interaction, you’ll be able to discover any pain points that exist and improve customer experience.  But how do you analyze user behavior in the first place? Let’s say you have a brick-and-mortar store where you...
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11 Game-Changing Ways to Improve Your App Ratings & Reviews

11 Game-Changing Ways to Improve Your App Ratings & Reviews

Raise your hand if you also aggressively read reviews and ratings for every app you download. For many users, reviews and ratings can make or break their minds about an app. It’s how they distinguish a good app from a bad one. But they are equally, if not more, crucial for app owners. App ratings...
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In-app Survey Guide – Design, Best Practices & Examples

In-app Survey Guide – Design, Best Practices & Examples

In-app surveys play an important role in business growth, and great in-app survey designs make continuous customer-driven product development much more impactful. How? There are over 7 million apps in Apple and Google Play Store combined. Every business has an end goal of creating an app that speaks to its customers, and the more you...
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50 Consumer Behavior Survey Questions to Uncover Behavioral Insights

50 Consumer Behavior Survey Questions to Uncover Behavioral Insights

Customer experience is everything! 75% of consumers are willing to pay extra for a positive experience. This highlights how crucial it is to understand your audience. Whether you’re just starting out or you’ve been in the business for a while, building meaningful connections begins with asking some key questions: Who are your customers? What drives...
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