Recent Articles

Last modified: March 17, 2025
<br /> <b>Warning</b>: Undefined variable $ent_title in <b>/srv/www/qualaroo.com/web/blog/wp-content/themes/bateaux/templates/bateaux/entry-archive.php</b> on line <b>92</b><br />

50+ Examples of In-App Survey Questions (+How to Create Surveys)

Imagine peering into a mobile app and seeing a tiny thought project hovering over a button.  Intrigued, you tap it, and a quick question pops up: “What if this button did X instead?”  This is the magic of in-app survey questions. In my years of experience in the survey industry, I have found these mini-surveys...
Read More
Last modified: August 28, 2025
<br /> <b>Warning</b>: Undefined variable $ent_title in <b>/srv/www/qualaroo.com/web/blog/wp-content/themes/bateaux/templates/bateaux/entry-archive.php</b> on line <b>92</b><br />

Promoters, Passives, & Detractors: Turn Passives into Promoters

Did you know that your NPS passives are like untapped gold mines? Yeah, they’re right there, but you need the right tools and strategy to turn them into loyal promoters. Over the years, I’ve worked with countless businesses struggling to convert these lukewarm customers in NPS surveys into passionate advocates. It can be a challenge,...
Read More
Last modified: December 11, 2024
<br /> <b>Warning</b>: Undefined variable $ent_title in <b>/srv/www/qualaroo.com/web/blog/wp-content/themes/bateaux/templates/bateaux/entry-archive.php</b> on line <b>92</b><br />

Transactional NPS vs Relationship NPS: Which Is the Right One for You?

Ever wish you could read your customers’ minds right after they interact with your business? Transactional NPS (tNPS) comes close, capturing real-time feedback after key moments—whether it’s a purchase, support call, or any critical touchpoint.  It’s like catching your customers’ thoughts while they’re fresh so you can make quick improvements that really matter. Net Promoter...
Read More