Contextual Customer Insights

Popular Articles

13 Ways to Collect Customer Feedback for Your Website
13 Ways to Collect Customer Feedback for Your Website
How to Measure Customer Satisfaction in 8 Quick Steps
How to Measure Customer Satisfaction in 8 Quick Steps
Creating a Customer Satisfaction Survey: Best Practices and More
Creating a Customer Satisfaction Survey: Best Practices and More
Mobile App Survey: A Complete Guide
Mobile App Survey: A Complete Guide
5 Key UX Metrics & 8 KPIs to Measure User Experience
5 Key UX Metrics & 8 KPIs to Measure User Experience
A Comprehensive Guide To User Feedback
A Comprehensive Guide To User Feedback
Customer Effort Score (CES): A Detailed Guide
Customer Effort Score (CES): A Detailed Guide
How to Conduct User Experience Surveys: Templates & Best Practices
How to Conduct User Experience Surveys: Templates & Best Practices
How to Use Screening Questions in Your Survey – A Complete Guide
How to Use Screening Questions in Your Survey – A Complete Guide

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Google Encrypting All Keyword Searches? Don’t Panic

When first reading the news that Google was going to keep secure all search activity (except for AdWords), I immediately thought of sending out a mass email to Silicon Valley based marketers to go rioting on the grounds of Google’s Headquarters. Ok – maybe not that extreme, but I’m sure I share the sentiments of...
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Love it or Hate it, Survey Reveals Users Love iOS 7

Love it or Hate it? This is the question we asked new users of IPhone’s iOS 7 software over the weekend. With droves of people standing outside retailers for hours worldwide this past Friday for the new iPhone, it’s easy to miss the more pervasive story – millions of existing iPhone users essentially have brand...
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Mozilla Slovenia Uses Qualaroo for Conversion Rate Optimization

In April of this year, Mozilla Slovenia set off to improve the conversion rate of their website. The goal of the redesign was to modernize the site’s look and feel, make the site responsive, and clean up the information architecture, all leading to improved conversion rates. The team wanted to ensure that the redesign addressed...
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Introducing Qualaroo Convert

With Qualaroo Convert, website owners can use Nudges to intelligently improve conversion from any page and drive visitors to lead capture forms and more.
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Qualaroo: What It Is, How It Works, Why It Wins

Qualaroo: What It Is, How It Works, Why It Wins

At Qualaroo we believe marketers should be empowered to execute programs that maximize the value of their website visitors. Qualaroo was founded in 2012 by Sean Ellis, Eugene Mandel, Alex Sherstinsky, and Jason Meresman. We are a team of marketers and engineers who found it surprising that it is easier for most marketers to target...
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Qualaroo Wants to Look Like Your Site

Qualaroo Wants to Look Like Your Site

When a customer puts the Qualaroo survey or nudge on their site, it looks like they are running, well… a Qualaroo product on their site!  For many websites, especially the ones undergoing rapid changes, having our basic insights and conversion unit, captured below, has been perfectly acceptable, even though the unit’s basic appearance did not resemble...
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New Forms Feature Helps You Get More Leads

Qualaroo now makes it easy to create great looking lead gen forms and insert them anywhere in a Nudge.  While many of our customers have used Qualaroo to generate leads in the past, most of those programs were limited to collecting an email address. The new Qualaroo lead gen form allows you to easily add...
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Using Qualaroo to Prioritize and Launch New Features

Using Qualaroo to Prioritize and Launch New Features

Successful companies are constantly trying to help customers get more value from their product.  This requires both adding new features to a product and helping customer discover and understand the features that already exist. Prioritize feature development When launching new features it is important to actually introduce ones that matter to your customers.  Most of...
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3 Ways to Use the New Qualaroo Chat Integrations

3 Ways to Use the New Qualaroo Chat Integrations

UPDATE 4-15-13: Qualaroo now integrates with LiveChat too. UPDATE 3-26-13: Qualaroo now integrates with SnapEngage too. We’re excited to announce the availability of live chat integrations with Qualaroo.  We now make it possible to channel very specific user types into live chat sessions using either Olark or ZopIM. Here are three ways you can benefit...
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