As an entrepreneur or anyone working in the marketing, product development, or user interface design field, you already know how much customer feedback is involved in every stage of every process.
Do you find yourself losing sleep, wondering how to grow your email list?
There are different challenges present at every stage of a SaaS startup’s growth. If you’re a founder, you know that overcoming one hurdle only leads you to another, and another, and another.
According to a 2020 study, companies spend 50% more now on SaaS products than they did the year before. Also, the number of unique apps that SaaS companies are using has increased by about 30%.
Whether it’s your homepage, a link from an advertisement, or the result of a popular search term, a landing page or LP is highly likely to be the very first ‘real’ interaction between a visitor and you. At first glance, your visitors get an indelible impression that makes or breaks a sale.
In-app feedback or users’ feedback is a prominent part of any app development process. As a developer, you get to know the flaws you have in your app, what users want, and what can be improved. Now, with the in-app feedback option, you give your app users the freedom of sharing their experience instantly.
The competition among online stores is colossal, so they have to fight for a place in the sun. Сreative solutions are essential here to increase customer engagement. You can constantly fill your site with new content and try different promotion formats. And this can have its effect, but it may not be sufficient for online stores and not persuade customers to purchase in your store. As opposed to classic content marketing, data-driven micro-content has performed well in recent years. It is an effective way to provide users with interesting and useful information, thereby increasing the value of an online store for customers.
In most cases, the ideal user journey and the actual user journey will differ, and getting users to follow through with the desired action will become almost impossible.