Contextual Customer Insights

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How to Improve Web Form Conversion Rates Using Data

How to Improve Web Form Conversion Rates Using Data

As marketers, we’re always hoping for more traffic, conversions, and leads. While new technologies like chatbots are trendy, most of our lead generation activities center around a relatively old piece of technology: the web form. Forms may seem old school in many ways, but new data collection methods as well as the increasing ability to...
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In-App Feedback UX: Capture Actionable Insights

In-App Feedback UX: Capture Actionable Insights

If you’ve ever thought about why or how you should collect in-app feedback from your audience, you’re at the right place. User feedback can be great for getting an overview of your products from a fresh perspective to uncover problem areas and get new ideas. Also, when it comes to collecting feedback within your mobile...
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The Top 19 UX Blogs and Why You Should Follow Them

The Top 19 UX Blogs and Why You Should Follow Them

There’s no shortage of content about UI/UX, and the discipline itself is fast-moving. Whatever your primary interest—whether it’s accessibility, front-end design or user research—there’s a UX blog for you. So, how can you know which of blogs or news sources are worth exploring? Not to fear, we’ve done our own research and think that these...
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4 Reasons You Should Invest in User Research Now, Not Later

4 Reasons You Should Invest in User Research Now, Not Later

This post was written by Qualaroo team member Sarah Cantu. Have you ever tried to remember a close friend’s favorite type of sweet treat for their birthday or celebration, only to realize you have no idea what flavors they prefer? In fact, you’ve probably eaten sweets with this person on more than one occasion, only...
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4 Feedback Alternatives to Focus Groups

4 Feedback Alternatives to Focus Groups

When it comes to methods of gathering feedback, the gold standard for marketers is the in-person focus group. This format offers an opportunity to gather opinions, verbal feedback, and observation of attitudes about your product. However, focus groups can also be costly and time-consuming, which can be prohibitive for small teams or small budgets. But...
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4 Qualaroo Integrations That Let You Act Fast on User Feedback

4 Qualaroo Integrations That Let You Act Fast on User Feedback

At Qualaroo, we know that user feedback should be integral to your UX and digital product strategy. After all, your product, sales, and marketing teams are not mind readers. User feedback contextualizes what your users want and eliminates the guesswork of product development. Learn more about how a user feedback program can benefit all departments...
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Increase Your User Feedback Response Rate with Qualaroo + CDN

Increase Your User Feedback Response Rate with Qualaroo + CDN

Over the past few months, we’ve made a number of updates to Qualaroo designed to make your experience better: like revamping our Sentiment Analysis and NPS reporting experiences. Today we’re excited to announce another such release: Qualaroo now supports Content Delivery Network (CDN)! What is CDN and Why it Matters: If you’re not familiar with...
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