Qualaroo Blog - User Research and Customer Feedback Trends - Page 25 of 30
June 8, 2016

How to Get Customers to Actually Fill Out your NPS Survey

You can only grow if your product adds concrete value for a significant number of people. With two simple questions, Net Promoter Score (NPS) cuts through the BS and tells you point blank whether you’re delivering that value to your customers, and how you can deliver more.

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May 31, 2016

Why Product Managers Need NPS

Lots of product managers shy away from customer feedback. They think it takes too much time and effort to gather, and that if they did everything people said they want, the result would be a bloated product that fails because it’s trying to be everything for everyone.

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May 25, 2016

Why You’re Getting Rotten NPS Data and How to Fix It

As a marketer, you’re drowning in data. With dashboards tracking everything from web traffic to email list growth, you probably feel overloaded with information. Every time a customer sneezes, you hear about it. Your Net Promoter Score (NPS) often feels like just another thing you have to look at.

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February 3, 2015

Introducing the Marketer’s Guide to Surveying Users

As marketers, we all know, at some level or another, that listening to our customers is critical to the success of our business. But figuring out what to ask our customers—not to mention when and how—isn’t easy. In fact, one of the first questions we get asked when someone tries Qualaroo is “What should I ask?” It can be intimidating to get out and start surveying your customers, but it doesn’t have to be. That’s why we’re excited to announce the launch of the Marketer’s Guide to Surveying Users.

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July 24, 2014

What Every Sales Lead Needs to Know About Their Growth Lead and Vice Versa

A primer to help sales and growth teams understand one another better and work together more successfully.

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July 22, 2014

Introducing Qualaroo’s New Integration with Optimizely Audiences for Personalized Web Experiences

Today we’re excited to announce our new integration with Optimizely Audiences. Now you can use visitors’ answers to Qualaroo surveys to personalize their experience on subsequent website visits. This makes it easy to personalize on visitor attributes that aren’t immediately obvious based on clickstream data.

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July 21, 2014

Want to Tackle Search Marketing like a Growth Hacker?

Growth hacking is all about finding new edges on your competition, and you can apply it’s principles just as effectively to existing marketing channels as you can for new ones. Search engine marketing is no exception. In fact, because search marketing is so competitive, marketers must constantly be on the lookout for new ways to get more from their search marketing campaigns. The growth hacking mindset is an excellent way to do just that.

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April 17, 2014

Make Conversion Optimization Work for You: Landing Page Best Practices

Learn why attention ratio, context of use, and context matching are the keys to high-converting landing pages with insights from Oli Gardner of Unbounce.

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April 11, 2014

How I Added 6,489 Email Subscribers in 2 Months with Qualaroo Mobile

Qualaroo Mobile is Sean Ellis' best kept secret. Or something like that. Here's how I added 6,489 email subscribers in 2 months from only Qualaroo Mobile.

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