Qualaroo vs. Hotjar

Learn why UX and product teams choose Qualaroo over Hotjar.

When evaluating Qualaroo vs. Hotjar, teams choose Qualaroo for laser-focused user research with no code required.

Qualaroo vs. Hotjar: screen caps fo Qualaroo's dashboard.

Qualaroo is the only user research tool built for UX designers and Product Managers.

Streamline the user research process and design products people love.

UX and product experts from leading companies use the Qualaroo Nudge to better understand their users.

Qualaroo vs. Hotjar depiction of persona targeting capabilities.

Hyper-specific user insights with advanced persona targeting.

Granular insights are easy when you can target your questions based on custom properties. If you can track it on your site, you can use it to target your questions. 
Learn more about Qualaroo features here.

No code? No problem.

Nudge for Prototypes can be used on most (public) URLs. Whether you need to get a user research survey up and running quickly or want to conduct user research on competitor’s sites, Qualaroo can help.

Illustration of a person thinking about a survey question.

Qualaroo vs. Hotjar

ALWAYS:
  • Unlimited Surveys
  • Unlimited Responses
  • Unlimited seats
Targeting
Targeting

Target based on anything you can track on your website

Targeting

Target only based on URLs and on-page behavior

Compatible with leading prototyping tools
Compatible with leading prototyping tools

InVision, Figma, Marvel, AdobeXD, and Axure

Compatible with leading prototyping tools

Not compatible

Prototype Testing
Prototype Testing

Compatible with leading prototyping tools

Prototype Testing

No

No-code functionality
No-code functionality

Yes

No-code functionality

No

One-time JavaScript code implementation
One-time JavaScript code implementation

Yes

One-time JavaScript code implementation

Yes

Word clouds and response visualisations
Word clouds and response visualisations

Yes

Word clouds and response visualisations

Yes

Email surveys
Email surveys

Yes

Email surveys

Yes

Website surveys
Website surveys

Yes

Website surveys

Yes

Mobile surveys
Mobile surveys

Yes

Mobile surveys

Yes

SDK surveys
SDK surveys

Yes

SDK surveys

No

Prototypes
Prototypes

Yes

Prototypes

No

Native design/brand customization
Native design/brand customization

Yes

Native design/brand customization

Yes

CSV Export
CSV Export

Yes

CSV Export

Yes

CTA Function
CTA Function

Yes

CTA Function

No

NPS
NPS

Yes

NPS

No

Multi-language
Multi-language

Yes

Multi-language

1 language at a time

Reporting API
Reporting API

Yes

Reporting API

No

Free Trial
Free Trial

14 days

Free Trial

15 days

Logic branching
Logic branching

Yes

Logic branching

Yes

Real-time data
Real-time data

Yes

Real-time data

Yes

User-testing recruitment
User-testing recruitment

Yes

User-testing recruitment

Yes

Time-based questions
Time-based questions

Yes

Time-based questions

Yes

Event-based questions
Event-based questions

Yes

Event-based questions

Yes

Event-based questions
Event-based questions

Yes

Event-based questions

Yes

Multiple question types
Multiple question types

Yes

Multiple question types

Yes

Response rate
Response rate

Yes

Response rate

Yes

Billing
Billing

Quarterly, Annually commitments + monthly billing available

Billing

Monthly

Real-time chat support
Real-time chat support

Yes

Real-time chat support

No

Phone support
Phone support

Yes

Phone support

No

Data Storage
Data Storage

Indefinitely

Data Storage

Up to 365 days only

Email support
Email support

Yes

Email support

Yes

Email reports/notifications
Email reports/notifications

Yes

Email reports/notifications

Yes

ALWAYS:
  • Unlimited Surveys
  • Unlimited Responses
  • Unlimited seats
Targeting

Target based on anything you can track on your website

Compatible with leading prototyping tools

InVision, Figma, Marvel, AdobeXD, and Axure

Prototype Testing

Compatible with leading prototyping tools

No-code functionality

Yes

One-time JavaScript code implementation

Yes

Word clouds and response visualisations

Yes

Email surveys

Yes

Website surveys

Yes

Mobile surveys

Yes

SDK surveys

Yes

Prototypes

Yes

Native design/brand customization

Yes

CSV Export

Yes

CTA Function

Yes

NPS

Yes

Multi-language

Yes

Reporting API

Yes

Free Trial

14 days

Logic branching

Yes

Real-time data

Yes

User-testing recruitment

Yes

Time-based questions

Yes

Event-based questions

Yes

Event-based questions

Yes

Multiple question types

Yes

Response rate

Yes

Billing

Quarterly, Annually commitments + monthly billing available

Real-time chat support

Yes

Phone support

Yes

Data Storage

Indefinitely

Email support

Yes

Email reports/notifications

Yes

Targeting

Target only based on URLs and on-page behavior

Compatible with leading prototyping tools

Not compatible

Prototype Testing

No

No-code functionality

No

One-time JavaScript code implementation

Yes

Word clouds and response visualisations

Yes

Email surveys

Yes

Website surveys

Yes

Mobile surveys

Yes

SDK surveys

No

Prototypes

No

Native design/brand customization

Yes

CSV Export

Yes

CTA Function

No

NPS

No

Multi-language

1 language at a time

Reporting API

No

Free Trial

15 days

Logic branching

Yes

Real-time data

Yes

User-testing recruitment

Yes

Time-based questions

Yes

Event-based questions

Yes

Event-based questions

Yes

Multiple question types

Yes

Response rate

Yes

Billing

Monthly

Real-time chat support

No

Phone support

No

Data Storage

Up to 365 days only

Email support

Yes

Email reports/notifications

Yes

Example of a Qualaroo Nudge asking a user research question.

Catch usability and design issues pre-deployment.

Using Nudge for Prototypes, collect user insights on prototypes with InVision, Marvel, Figma, AdobeXD, Axure, and custom URLs. Collecting user insights on prototypes with Qualaroo can save you time and money down the road.

We integrate with:

InVision- Marvel – Figma – AdobeXD – Axure
FullStory – SessionCam – Optimizely
Segment – Slack – Zapier – Tableau
Google Tag Manager – Google Analytics
Adobe Dynamic Tag Manager – Adobe Analytics

The logos of tools that Qualaroo integrates with.

Qualaroo allows us to connect with our customers’ questions directly and almost effortlessly…. In less than 5 minutes, teams can go from having almost entirely opinion-backed ideas to having ones that are data-backed by targeted customer feedback.

Laura Schaffer
Product Manager for Twilio’s
Experimentation Platform

We’ve used Qualaroo to ask students to rate the quality of these machine-translated captions and provide suggestions for improvement. From the responses, we’ve been able to make product optimizations that improve the caption editing capabilities for instructors.

Claire Menke
Director of UX Research for Udemy

Marketing Earth Class Mail depends on understanding how customers are actually using our product. We need to align how we think they’re using it with the reality.

Matthew Goldman Director of Marketing at Earth Class Mail

Ready to try Qualaroo?

Now that you’ve evaluated Qualaroo vs. Hotjar, let’s talk!