Having ongoing consumer input and feedback is paramount. Today I might ask them for feedback on the new site experience, tomorrow I want to talk about what the customer is searching for and days later I can ask how their ordering experience was. That variety and the quick pulses help us enormously.
We used the data to develop and completely redesign our branded landing page and validate our hypotheses. Qualaroo gave us a 16% lift in conversion at 98% statistical significance.
To expand to an ever-evolving market like Twilio’s, you need to work quickly to stay in tune with the challenges customers face – both the ones they face today and the ones they will face tomorrow. Customer discovery efforts are critical. How do you best put yourself in the customer’s shoes, and do so in a way that is efficient and easy to do at all stages of product development?
“We needed a way to listen to our customers in real-time and react to their feedback based on their feelings of what happens on the site... Since surveys are part of the discovery agile process, we can act on results immediately and get benchmark numbers in a short time.”
For all skill levels. No software
download or HTML skills needed.
Install code to get user feedback on
websites, products & mobile apps.
Brand your Nudges with customized
fonts, colors, logos & more.
Ask the right users at the right time for
unparalleled user feedback.
Choose from over 10 question types for
the perfect question, every time.
Never start another survey from scratch
with our professional templates.
Ask the right questions to the right users
politely & delightfully.
Capture user feedback quickly and
painlessly at every stage.
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User feedback collection is a way to gather customer feedback from actual web visitors in real-time. It works by adding a simple code to your website or app or product that won’t slow it down. Once the code is embedded, you can select from our question templates or add your own custom questions. Set up the location of your survey, how it will appear, and who will see it. Then you review the data and confidently move forward with customer insights and feedback. Here’s more on How to Collect User Feedback.
You can ask all sorts of questions using Qualaroo. You can uncover how your visitors found out about you by asking "How did you find our site?" You can seek to understand the purpose of their visit with "What did you come to this site to do today?" You can uncover missing content by asking "What topics would you like to see us write about next?" You can also uncover issues, seek market research data, test prototypes, and run Net Promoter Score surveys. All of these options make it easy to find the information you need. Take a look at this quick guide to know in detail What Survey Questions You Should Ask.
The Qualaroo nudge is your primary tool for collecting user feedback. Wherever you need to collect feedback from users or visitors, you can customize and deploy the Qualaroo nudge. Also called an intercept survey, the nudge shows up on your website or mobile app for instant feedback. Here’s more on What Is a Qualaroo Nudge?
The nudge is your tool for asking the right users the right questions at the right time. It is an intercept that can be placed on a number of channels to collect feedback. Whether you need to gain more insight into the user experience, measure satisfaction, or collect lead generation information, a Qualaroo nudge can help. Complete with logic branching, advanced targeting based on custom properties, and a reporting dashboard to help you understand and take action based on your insights, the nudge gives you the insights you need to make impactful business decisions. Go through this quick guide to understand How to Trigger a Nudge.
It really depends on what you’re trying to accomplish. But Qualaroo has three options for setting this up. You can survey only once per visitor, continue showing the survey until the visitor provides a response, and continue showing the survey even after a visitor has responded. Take a look at this help article to understand How Often You Should Display a Survey.
That’s up to you! With Qualaroo, you can upload custom properties for airtight targeting. Of course, you can also target users based on standard properties like browser type, logged in or logged in status, whether or not they’ve answered your question and more. Set expiration dates for surveys if they are time-bound or let them run continuously. There are a million and one ways to configure a nudge and its audience and here’s a guide that helps you Understand the Targeting Section in Detail.
Everything your company does is a form of marketing. From customer service to your product’s performance, all touchpoints with your company leave an imprint on the user. With such high stakes, it’s crucial to listen, gather user feedback and understand what will resonate positively with them. Here are three ways as to Why User Feedback Should be a Part of Your Marketing Stack.