September 2, 2020

How to Build Customer Personas: The Complete Guide

Targeting customers accurately is no walk in the park, especially in these days of heightened competition. It takes keen business acumen to attract and convince the right customer to adopt your product or service.

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February 21, 2019

4 Qualaroo Integrations That Let You Act Fast on User Feedback

At Qualaroo, we know that user feedback should be integral to your UX and digital product strategy. After all, your product, sales, and marketing teams are not mind readers. User feedback contextualizes what your users want and eliminates the guesswork of product development.

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February 11, 2019

Three Strategies for Uncovering What Your Users Aren’t Telling You

How can you know what someone thinks when they aren’t vocalizing their thoughts or feelings? How do you solve problems for users who aren’t providing you with raw feedback (or any feedback for that matter)? This is a consistent challenge UX and marketing professionals face. Without a written response, reaction or review, it can be difficult to know how to improve your product and its user experience.

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January 28, 2019

Increase Your User Feedback Response Rate with Qualaroo + CDN

Over the past few months, we’ve made a number of updates to Qualaroo designed to make your experience better: like revamping our Sentiment Analysis and NPS reporting experiences. Today we’re excited to announce another such release: Qualaroo now supports Content Delivery Network (CDN)!

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January 18, 2019

Is The Number of Clicks Really that Important?: Debunking the 3-Click Rule

Like any field, there are ideas and best practices in web design and experience that have become central tenets. While these “laws” are meant to improve web usability and experience, they’re certainly not immutable.

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January 10, 2019

My Dear Watson: Sentiment Analysis and More Now Live in Beta Reporting Dashboard!

In November, we released a set of new reporting functionality in Qualaroo’s reporting dashboard. Complete with improved NPS reporting, nudge performance statistics at a glance, and word clouds, we brought you new ways to get more out of your Qualaroo experience.

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December 27, 2018

9 UX Trends To Watch Out For in 2019

One of the most interesting things about UX is that it’s all around us, whether we like it or not! While there’s a user experience involved in using our favorite social media platforms, there’s also one involved in chewing a piece of gum.

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December 18, 2018

2019 UX Events to Add to Your Calendar

Get out your planners UXers! We’ve put together a list of the top UX events around the world to watch out for. From interaction design to social change, there are a lot of themes to choose from. 

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December 11, 2018

Recruiting User Research Participants with Qualaroo

Qualaroo is a tool that allows you to gather insights from your users. But you can also use it to recruit participants for user research!

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November 28, 2018

10 Rules for UX Beginners

Getting started with UX can be overwhelming. There’s a lot to do and even more to learn. Whether you’ve just learned that this field exists or have a few UX projects under your belt, knowing and avoiding common pitfalls of the trade will save you time and headaches down the line.

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November 14, 2018

New Reporting Dashboard is Now in Beta!

Users are at the heart of what all businesses do. If you don’t understand who they are and what they care about, creating solutions or anything of value for them becomes difficult if not impossible. That’s why Qualaroo is dedicated to collecting and analyzing user insights across a number of platforms.

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