Qualaroo Blog - User Research and Customer Feedback Trends

Contextual Customer Insights

SessionCam + Qualaroo

Qualaroo now integrates with SessionCam! SessionCam analyzes customer interaction on your website and automatically identifies potential barriers to conversion. SessionCam offers a wide variety of tools, ranging from the ability to identify where customers struggle on your site via session replay and heatmaps, to sophisticated recommendations that automatically identify the highest value issues to optimize...

How to Navigate the Waters of Google’s New Pop-up Regulations

Here’s the lowdown–Google’s recent mobile regulations can impact interstitials and pop-ups, and we want our customers to be well aware of the new rules so they don’t get dinged for covering up certain mobile content. Google recently made an update to its mobile-friendly search algorithm, making smartphone content visibility a google ranking factor. Sites that...

Automated Email Follow-Up Software That Boosts Replies

You’ve mastered your marketing funnel. People are visiting, reading, and giving you their email for your lead nurturing campaigns. All you have to do now is send out some emails and turn that interest into sales. So you do that, and nothing happens. Only about 22% of marketing emails get opened. The click-through rate is...

Qualaroo + Shopify

Qualaroo is part of the Shopify App Store! If you run a Shopify store and have wanted to run a Qualaroo survey on it, it’s now extremely easy to do so. Finding out more about your potential customers as they shop for products can be a huge factor in the success of your store. You...

Survey the World Over: Qualaroo’s New Translator & Language Processing

The world is getting smaller and web businesses continue to evaporate borders…we get it. So now we’ve made surveying across multiple languages a total breeze. Gone are the days of having to translate and replicate survey campaigns in different languages manually. With Dynamic Language Selection our platform does the translating for you. Easily switch between...

FullStory + Qualaroo

If you want to know more about your customers’ in-app experience, integrating Qualaroo with FullStory will turbocharge your efforts. FullStory captures every click, scroll, page transition, and more so you can travel back in time and view the exact moment your user encountered a bug, abandoned a cart or exhibited behavior you would like to...

What the Ketchup Bottle Can Teach You About Customer Feedback

Imagine that you’re at a diner holding a classic glass ketchup bottle. You just want a few tablespoons of ketchup for your burger. As you struggle with the bottle, either too little or too much ketchup comes out. It’s easier to complain about the glass ketchup bottle than to think of a solution — a...

How a Survey Drove a 16% Conversion Lift at Hootsuite

A first impression is everything. That’s why most products’ landing pages aim to communicate their product’s mission at a glance. If a landing page doesn’t prompt a lead to become a customer, it often means something got lost along the way—a customer reached the page expecting one thing, but they got something else. So when...

Qualaroo + Intercom = Customer Insights & Engagement Power Couple

With our new Intercom integration you now have the ability to pair Intercom messages with Qualaroo surveys. You’re able to associate an Intercom visitor ID with Qualaroo responses via our Identity API and open new Intercom messages based on survey answers with the ability to define prepopulated messages. BONUS: You can record survey events into...

Foreign Love Affair: Privacy Shield for the EU

We work with a lot of companies in the EU, and the question of data privacy usually comes up immediately. Why exactly? Well, the laws around the way data is transferred, and the exact type of data collected, differ between the US and the EU. By being an active participant of the Privacy Shield program,...

Contextual Customer Insights

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