Contextual Customer Insights

Popular Articles

13 Ways to Collect Customer Feedback for Your Website

13 Ways to Collect Customer Feedback for Your Website

Data can tell you what opinions to hear; and conversely, opinions can tell you what data to read.”~JT Trollman, Product Design Manager, Facebook Reality Labs Analytics and performance metrics show the health of your products or services. But to diagnose the problems and issues, you need to dig deeper into customer feedback.  And listening to...
Read More
15+ Best Help Desk Software Solutions in 2024

15+ Best Help Desk Software Solutions in 2024

Finding the best help desk software for your business is not as easy as spotting the sun on a clear, bright day. You have to visit dozens of product websites, endlessly scroll through product reviews, decode pricing terms and conditions, consult your service experts, and whatnot. Moreover, with every company claiming their tool is the...
Read More
12 Best SurveySparrow Alternatives With Pricing and Features

12 Best SurveySparrow Alternatives With Pricing and Features

As an entrepreneur or anyone working in the marketing, product development, or user interface design field, you already know how much customer feedback is involved in every stage of every process.  While there are thousands of feedback software tools that Google may recommend to you on its first few pages, we know how useful they...
Read More
The Ultimate Guide To 16 Successful B2B SaaS Marketing Strategies

The Ultimate Guide To 16 Successful B2B SaaS Marketing Strategies

According to a 2020 study, companies spend 50% more now on SaaS products than they did the year before. Also, the number of unique apps that SaaS companies are using has increased by about 30%. The data shows that the demand is increasing, which is excellent news, but the market is becoming more and more...
Read More
11 Crucial Customer Satisfaction Metrics You Should Track 2024

11 Crucial Customer Satisfaction Metrics You Should Track 2024

Customers are the linchpin of success for any business. Their ever-shifting preferences demand vigilant attention.  Imagine this: a bustling online store, carts brimming with potential sales, suddenly abandoned by visitors. What a disappointing situation to be in for a business. It is where customer satisfaction metrics enter the scene. Businesses frequently track these metrics because...
Read More
How to Use Screening Questions in Your Survey – A Complete Guide

How to Use Screening Questions in Your Survey – A Complete Guide

The best way to ensure your survey feedback is legitimate and fits your purpose to the T is to make sure you survey the right candidates. Businesses often get lost between targeting the right set of participants and surveying all participants to add diversity to the collected data. Both components are subjectively crucial and depend...
Read More
Actionable and Unactionable Customer Feedback: 6 Things to Consider

Actionable and Unactionable Customer Feedback: 6 Things to Consider

Criticism is the best gift your company can receive.  Sounds weird? It isn’t. However, it must be constructive to benefit your business. Criticism can be part of quality end-user feedback that includes both positive and negative reviews. Yet, only actionable feedback is useful when you are assessing business performance and making decisions on how to...
Read More