Qualaroo Editorial Team, Author at Qualaroo Blog - User Research and Customer Feedback Trends

Articles by Qualaroo Editorial Team

Last modified: July 16, 2026

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How Customer Feedback Can Be Your Effective Growth Mechanism

Growing a business isn’t easy – it takes a broad approach across multiple growth channels, from paid to organic, content to SEO, to really build an effective growth strategy. Relying solely on one marketing channel stifles your business’s growth potential. Sometimes it can feel like throwing tactics at a wall and seeing what sticks. And...

Last modified: December 6, 2024

Hold the phone! You can now share LINKS to Qualaroo surveys?!

That’s right, folks. The word on the street (and in our inboxes) is that our customers want Link Surveys added to Qualaroo’s arsenal. You spoke, we listened, and now Link Surveys are a reality. The list of uses for this new feature is never-ending. Here’s what is: send a link to your customers via email,...

Last modified: May 29, 2024

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SaaStock 2016

It’s on, SaaStock 2016 is happening. Right now. In Dublin! We’re thrilled to be sponsoring and supporting this glorious gathering — some of the industries finest will be sharing how to build a better B2B SaaS business. Cheers to the good times today and tomorrow!

Last modified: May 29, 2024

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Opticon Conference 2016

We had a blast at the Opticon Conference last week absorbing as much as we could and running into our awesome customers like Rise, Hootsuite, and One Medical. Cheers to a day filled with invaluable insights, stellar speakers, and a phenomenal turnout at the Drink Up we hosted with our buddies at Heap! Here’s Team Qualaroo...

Last modified: May 29, 2024

The Qualaroo Guide to Product/Market Fit

Updated as of May 18, 2018 Before Instagram was Instagram, the billion dollar photo sharing app, it was Burbn, a check-in app crammed full of useless features. Users weren’t checking in, but they were using it to share photos with their friends. So the founders, Kevin Systrom and Mike Krieger, started asking why. They went...

Last modified: August 26, 2025

Customer Feedback for Rookies: How to Get Started with Qualaroo

Any startup founder worth their salt knows you can’t build a successful business in a vacuum. If you aren’t talking to your customers, you’ll have no idea how to build something they’ll actually use, or the best way to distribute it to them. But collecting customer feedback can feel overwhelming. Where do you even start?...

Last modified: December 17, 2024

Hint: Your Leads are on Mobile. Call to Action and Lead Generation Forms Mobile Release

Hey Qualaroo’ers! We’re on a tear on mobile insights. We are currently beta testing our iOS native surveys, drop us a line if you are interesting in a trial. Now we’ve added call to action links and lead generation forms to both mobile browser and native iOS platforms. Now when an interested customer hears about...

Last modified: December 17, 2024

Hiten Shah: Stay Data-Informed to Build Something Customers Want

This article comes excerpted from Hiten Shah’s soon-to-be-released book: 5 Habits to Building Better Products Faster. Over the past 10 years, Hiten has built and grown 8 different web-products, including Crazy Egg, KISSmetrics, and now Quick Sprout. Each of these companies used content marketing to drive the lion’s share of growth. Sign up for Hiten’s...

Last modified: January 16, 2026

Landing Page Questionnaire: 5 High-Impact Questions

This guest post was written by Kevin Ho. Kevin is a Content Marketer at Wishpond specializing in Marketing Automation, Lead Nurturing, and Conversion Rate Optimization. Follow him on Twitter @mayoshrimp What’s the purpose of your landing page? Why did you build it? Hopefully, you quickly answered “to drive users towards a single conversion goal.” That...

Last modified: May 29, 2024

Gumtree and Qualaroo For The Win

Not so long ago, Gumtree (an eBay company) had a hurdle. They were a dynamic website with a diverse and nuanced customer base. Gumtree’s customers’ desires encompassed industries ranging from goods for sale to cars, to real estate. As Gumtree grew they also needed to scale their feedback to match this diverse, growing customer base...