Miscellaneous Archives - Page 16 of 23 - Qualaroo Blog - User Research and Customer Feedback Trends

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Last modified: August 22, 2025

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20 Mobile App Retention Strategies to Boost Repeat Business

An app cannot be successful if it doesn’t attract users who engage with and use the app. Getting users to use your app frequently is one of the challenges businesses struggle to overcome. But why is retaining users so critical? High acquisition cost, among other things. The average cost to acquire a user who makes...

Last modified: July 16, 2026

Need to Boost Your Actionable Feedback? Personalize It

Written and contributed by Michael Nadelman, Customer Success @ Qualaroo As a business with an E-Commerce presence, one of your top priorities is to provide your customers with an online environment that is both informative and easy to navigate. In other words, your goal is to optimize your website’s conversion rate. This task often requires businesses...

Last modified: December 17, 2024

Make 2026 the Year You Understand Why Your Customers and Prospects Make Decisions

A letter from our CEO. As we step into the new year, I would like to reflect on how far Qualaroo has come in 2017. Our core mission is to help companies like yours understand why your prospects and customers make certain decisions about your product, service, and brand. Why did someone visit your website...

Last modified: December 16, 2024

3 Simple Ways You Can Track ROI On Offline Marketing Efforts

Written and contributed by Valerie Rutan, Sales @ Qualaroo The rise in digital spend for marketers continues to increase year over year with so many channels to choose from – pay per click models, search engine optimization, decreasing bounce rate, content marketing and everything in between. In fact, according to Forrester Research, “By 2021, CMOs...

Last modified: December 16, 2024

[Webinar] Surveys Are Easy, That’s Why They’re Dangerous!

Watch this webinar led by Erika Hall, author of Just Enough Research, for an in-depth conversation on why running surveys can be dangerous and what the best practices are for effectively collecting customer feedback. In this webinar, you will learn: Dangers of Surveys How Bad Surveys Lead to Bad Decisions A Comprehensive Guide To Building...

Last modified: July 16, 2026

Using Feedback to Fuel a Better Customer Experience

Without customer feedback, you’re basically operating in the dark. If you don’t know what you’re doing right, you can’t do more of it. If you don’t know what you’re doing wrong, you can’t do less of it. In short, feedback is the lifeblood that allows us to course correct points of failure and double down...

Last modified: September 9, 2025

You Don’t Get A Second Chance To Make A First Impression – Build An Effective Landing Page

If you’ve ever used an online dating service, you know how nerve-wracking the process can be. As it turns out, that old adage your parents ingrained in you long ago is very true — you don’t get a second chance to make a first impression. In the fast-paced world of digital commerce, viewing your customer...

Last modified: December 16, 2024

Before You Hit “Publish” – Complete SEO Checklist for Your WordPress Blog

As any content marketer knows, a blog post is only as good as its distribution strategy. If readers cannot find your blog post, you have a 0% chance of converting visitors based off your glorious prose. One of the most effective strategies to ensure that readers are finding your material is optimizing your blog posts...

Last modified: August 22, 2025

Your Boss Wondering If Your Marketing Campaigns Are Working? Use UTM Tagging To Prove It.

Demonstrating the effectiveness of marketing campaigns can be a challenge – however, knowing what works is essential to knowing where to reinvest your budget. Tools like Google Analytics, Mixpanel, Kissmetrics, (and hey, even Qualaroo!) exist to help you better understand your website audience, which marketing channels your traffic is coming from and only with UTM...

Last modified: December 16, 2024

Why Your Customer Support Team Should Help Write Your Website Copy

It’s natural to think we know why our customers make decisions. But in reality, we don’t. We guess based on our past experiences and then use this faulty data to make important business decisions. No matter what kind of analytics tools you use to understand your customers, they only tell you what the customers are...