Discover the secret to create highly effective landing pages that drive conversions. Learn how to make a good landing page that turns visitors into customers.
Among many survey types that either offer you qualitative or quantitative insights, the Likert Scale gives you the best of both worlds. To best describe the Likert scale in brief, it’s a 5 or 7 point scale that collects qualitative data in the form of options that say“I agree” or “I disagree” and represents these...
Ever since brick-and-mortar businesses took the back seat in the digital age, the online experience has ruled the customer realm. Today, your first interaction with prospects isn’t in a conference room or your favorite Chili’s [Guilty of The Office reference], but on your website. Can you guess where we’re headed? (Hint: To prioritize improving website...
“Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.“ – David Ogilvy Effective copywriting is a science—one that needs to be backed with customer insights (feedback, analytics, etc.). To create a repeatable and successful cadence of creating high-converting copy, you have to figure out what type of content...
Discover the tactics to reduce the digital shopping cart abandonment rate. Optimize checkout to convert abandoned carts and watch your sales and revenue soar
Recreate customer journeys with Customer Journey Mapping Software. Convert more customers by knowing & improving all touchpoints in your customer’s journey!
Discover the secrets to excellent customer experience management. Explore its importance, challenges, tools and best practices to drive excellent customer experience.
Learn how to use your Net Promoter Score program to increase customer lifetime value, close the customer feedback loop, & improve overall customer loyalty.