Recent Articles

Microsurveys: Your One & Done Solution for High Response Rate & UX

It doesn’t matter how awesome your product is or if you offer the best-in-the-biz user experience; long surveys are not customers’ cup of tea. You can’t expect a high response rate on your surveys if they demand a chunk of user time. More so, surveys with random questions without aim make the matter worse. So,...
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Customer Pain Points: What Are They, How to Identify & Their Solutions

Wouldn’t it be magical if there was a product to ease major customer pain points within minutes?  Sadly, we don’t live in a perfect world.  Modern customers want to engage with a business that listens to them and works hard to resolve their pain points. But only if it were that easy to know what...
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11 Game-Changing Ways to Improve Your App Ratings & Reviews

Raise your hand if you also aggressively read reviews and ratings for every app you download. For many users, reviews and ratings can make or break their minds about an app. It’s how they distinguish a good app from a bad one. But they are equally, if not more, crucial for app owners. App ratings...
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In-app Survey Guide – Design, Best Practices & Examples

In-app surveys play an important role in business growth, and great in-app survey designs make continuous customer-driven product development much more impactful. How? There are over 7 million apps in Apple and Google Play Store combined. Every business has an end goal of creating an app that speaks to its customers, and the more you...
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23 Customer Communication Tools For Positive Interactions 2024

It takes a lot to keep a business in good shape. And one key aspect of this is happy customers. Along with excelling at your primary services/products, the type of support and interactions you offer to the customers significantly impact their experience. From resolving major customer issues and small queries to understanding customers for delivering...
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