Shivani Dubey

Author

Shivani Dubey

Author & Editor at ProProfs |

Shivani has more than 3 years of experience in the modern creative content paradigm and technical writing verticals. She has been published in The Boss Magazine, Reseller Club, and HR Technologist. She is passionate about Artificial Intelligence and has a deep understanding of how organizations can leverage customer support technologies for maximum success. In her free time, she enjoys Nail art, playing with her guinea pigs, and chilling with a bowl of cheese fries.

Articles by Shivani Dubey

How to Track User Behavior on Website & Improve user experience

User behavior is key to understanding how your users interact with your brand and products.  And once you analyze that interaction, you’ll be able to discover any pain points that exist and improve customer experience.  But how do you analyze user behavior in the first place? Let’s say you have a brick-and-mortar store where you...
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11 Game-Changing Ways to Improve Your App Ratings & Reviews

Raise your hand if you also aggressively read reviews and ratings for every app you download. For many users, reviews and ratings can make or break their minds about an app. It’s how they distinguish a good app from a bad one. But they are equally, if not more, crucial for app owners. App ratings...
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In-app Survey Guide – Design, Best Practices & Examples

In-app surveys play an important role in business growth, and great in-app survey designs make continuous customer-driven product development much more impactful. How? There are over 7 million apps in Apple and Google Play Store combined. Every business has an end goal of creating an app that speaks to its customers, and the more you...
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50 Consumer Behavior Survey Questions to Uncover Behavioral Insights

Whether you’re starting a business, launching a new product/service line, or trying to gauge your success — everything begins with understanding the customers.  Who are you targeting? What are their preferences? What kind of environment do they live in? What factors influence their decision-making? These are just a few examples of what you need to...
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