Shivani Dubey

Author

Shivani Dubey

Author & Editor at ProProfs |

Shivani Dubey is a seasoned writer and editor specializing in Customer Experience Management. She covers customer feedback management, emerging UX and CX trends, transformative strategies, and experience design dos and don'ts. Shivani is passionate about helping businesses unlock insights to improve products, services, and overall customer experience.

Articles by Shivani Dubey

Last modified: November 11, 2024

22 Best Customer Experience Management Software & Tools

“The customer’s perception is your reality.” Kate Zabriskie Over the years, I’ve learned that happy customers aren’t just a bonus—they’re the lifeblood of any successful business. An organization’s success depends on its ability to deliver exceptional customer experiences. But, honestly—creating those “wow” moments isn’t always easy.  That’s where the magic of customer experience management (CEM)...
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Last modified: July 30, 2024

20+ Website Feedback Tools You Can’t Ignore in 2024

Unlike physical stores, you can’t approach customers personally or set up kiosks on your website to collect their opinions and experience with your brand, products, or services . But what you can do is trigger feedback surveys either using popup surveys or feedback widgets or track their behavior online using heatmaps. There are several ways...
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Last modified: August 7, 2024

10 Best Customer Retention Software To Consider in 2024

Bringing new customers in is one thing and retaining them is a whole different story.  Everything from your website and mobile app to your product/service contributes to shaping the customer experience that determines how well you can retain customers. So, if you want to ace every interaction and give customers a reason to stay, you...
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Last modified: November 22, 2024

Top 11 Customer Success Tools & Software That Work (2024 Edition)

Who doesn’t want happy customers, high conversions, and a negative churn rate (kidding, there’s no such thing, but you get the point)? It sure seems easy, but achieving all this requires businesses to focus on one crucial thing – customer success. Providing a smooth, hiccup-free user experience distinguishes your brand from your competitors for the...
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