3 Click Rule: Myth or Must-Follow in UX?
Is the 3-click rule still valid? Find out what studies & real-life examples say and explore actionable tips to improve website usability.
Brand Experience For Your Business: What Is It & Why You Should Care
Brand Experience For Your Business: What Is It & Why You Should Care
Customer Stickiness Strategies That Lift Retention
The Net Promoter Score (NPS) has historically been the single key indicator of success for customer service teams across most industries.
29 Prototype Testing Questions to Consider Asking Users in 2025
Prototype testing is great to test before going fully into product development. Refer to these 29 prototype testing questions to ask users.
Gap Analysis 101: Steps, Tools & Templates
Have a deep look into what gap analysis is & why you need to conduct it to improve your business. Discover how to identify improvement areas & boost productivity.
10 Best Voice of the Customer(VOC) Tools to Measure Customer Experience
Having trouble sorting through a sea of Voice of Customer tools? Check out our comprehensive list of the best Voice of Customer software to try.
Survey Errors: Types, Examples & How to Fix Them
This article covers major survey errors with examples & the best way to avoid or resolve them. Read on to save yourself from these errors & make flawless surveys.
Churn Rate: What Is It and Different Ways to Calculate It
Learn how to calculate customer churn rate to get the data to control churn. Stop customers from leaving your business with the correct churn rate calculation.
How to Increase Response Rates with Survey Incentives
Learn what survey incentives are and how to use them to increase response rates - whether you are conducting a survey on your website or via email
Enhancing Customer Experience in SaaS: Tips & Tricks
These tips will help you improve your SaaS customer experience, break down knowledge silos, and increase customer loyalty.