Shivani Dubey

Author

Shivani Dubey

Author & Editor at ProProfs |

Shivani Dubey is a seasoned writer and editor specializing in Customer Experience Management. She covers customer feedback management, emerging UX and CX trends, transformative strategies, and experience design dos and don'ts. Shivani is passionate about helping businesses unlock insights to improve products, services, and overall customer experience.

Articles by Shivani Dubey

12 Best Qualtrics Alternatives & Competitor in 2024

There is no dearth of customer experience and feedback tools in the market but choosing one to deliver impeccable customer experience can be a little daunting.  So, the first thing you do is type in Google – Best customer feedback software.  You get a bunch of options as a result, and you start going through...
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25+ Essential Lead Generation Tools Your Business Needs Now

In this blog, we will go through the important aspects of a lead generation tool and provide you with a comprehensive list of some of the best lead generation tools in the market. We have compiled a detailed list of tools with their features and pricing to make it easier to compare them and choose the right one for your business.
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5 Key UX Metrics & 8 KPIs to Measure User Experience

What makes a business successful? Is it tasteful marketing? Top-notch-quality product/service? Seamless interactions? Or exceptional customer support? It’s everything and more, i.e., user experience.  How would you know where you lack and what you need to improve to offer an unparalleled user experience? It’s simple – you have to measure the user experience (UX).  Quantifying...
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