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Last modified: May 29, 2024
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How To Use Qualaroo and Optimizely Together

We are big fans of Optimizely for running A/B tests on web pages. Like Qualaroo, it is one of the tools that empower marketers to be less dependent on engineering to improve website conversion rates.  In fact, the two tools become even more powerful when you use them together.  Many of our customers use Qualaroo to identify...
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Last modified: August 27, 2025
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KISSinsights Is Now Qualaroo: What You Need to Know

Today we released our first major update to KISSinsights since acquiring it last month. It includes both a name change and a pricing change. Let’s start with the name change.  Like most companies, we were tempted to go with a cookie cutter name.  Finalists included SnapTabs and BuzzBits.  Our VP of Product, Jason Meresman, suggested...
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