Having worked on multiple products, I couldn’t overstate the importance of finding the right tool to gather user feedback and enhance user experiences.
For this purpose, I tried Pendo software a while back, but it didn’t work out for me. Since then, I have encountered some incredible in-app feedback tools that are easily the top Pendo alternatives.
So, if you’re interested in this, stay until the end. You’ll get to see the 5 best Pendo alternatives with what they are best known for, their strong suit, not-so-strong areas, and more!
5 Best Pendo Alternatives for Collecting In-App Feedback
To determine the best Pendo alternatives, I carefully considered a range of criteria, including features, pricing, integration capabilities, user reviews and reputation, popularity, and recommendations from peers.
These factors allowed me to assess each alternative’s overall performance, effectiveness, and customer satisfaction.
1. Qualaroo – Best for Contextual & Sentiment Feedback
As someone deeply interested in capturing valuable user feedback, I have extensively used Qualaroo and found it the best in-app contextual feedback tool in the market.
Qualaroo allows me to effortlessly create targeted surveys within minutes, thanks to its survey templates, and collect actionable feedback directly from users.
Its advanced targeting, comprising conditional logic, facilitates triggering surveys based on specific user actions and behaviors within the apps and products.
There’s another reason why this tool is my preferred Pendo alternative at the moment — I can make the surveys a part of my product’s branding (themes, colors, fonts, logos, everything!), so you won’t be able to tell there’s another tool at play.
Also, the sentiment analysis feature makes visualizing customer emotions represented in the written feedback easy.
What you’ll like:
- Leverage NudgesTM, short-form, popup surveys that don’t disrupt your users’ app experience.
- Ability to collect app ratings within the app using the rating question type.
- Integrates with popular tools such as Google Analytics, HubSpot, and more to help you analyze and act on the feedback data.
- Tracking many customer satisfaction metrics, such as Net Promoter Score, Customer Satisfaction Score, Customer Effort Score, System Usability Score, etc.
- An automatic NPS calculator, making it easy to measure and improve customer loyalty.
- Flexibility to target global audience with surveys in 70+ languages.
What you may not like:
- The free trial period might not be sufficient for some to fully explore the tool.
- The user interface is too simple, but it makes navigation easier.
Pricing: Starts at $69/month. Unlimited nudges and responses for 1 domain. 15-day free trial available.
To give you a better idea of Qualaroo’s capabilities, here’s how Vattenfall InCharge, a leader in the e-mobility market, used this tool to collect feedback in its app:
2. UserGuiding – Best for Microsurveys
Another gem in my Pendo alternatives list is UserGuiding — perfect for conducting microsurveys within your app. It offers a wide range of ready-to-use templates and survey types, including NPS, thumbs-up-down, open-ended questions, and more.
With UserGuiding, I could create popup screens and modals that allow users to provide feedback, insights, and opinions while using the app.
The in-app microsurveys allowed me to gather real-time data and insights to make data-driven improvements and decisions.
Not to forget, its user-specific activity feeds and analytics dashboard made it easy to analyze and draw insights from the collected data.
What you’ll like:
- Leverage ready-to-use templates or create surveys from scratch in under 5 minutes.
- Pop-up surveys for user interface, making it easy for users to take them and boost submissions.
- Supports different types of questions, including NPS, open-ended, multiple-choice, and many more.
- Analyze the survey data using Userguiding’s analytics, allowing you to draw valuable insights from user responses and behavior.
- The Segmentation feature makes it possible to create custom segments based on survey or NPS responses and target users with personalized in-app content.
What you may not like:
- The customization options are limited.
- The performance can be slow or buggy at times.
Pricing: Starts from $89/month.
Here’s an interesting read for you: How To Create Popup Surveys Your Visitors Can’t Resist
3. WalkMe – Best for Feedback on Product Features
(Source: WalkMe)
WalkMe gives tough competition to other Pendo competitors in this list as it offers similar digital adoption features that Pendo does, including in-app surveys.
You can create surveys to track your Net Promoter Score, collect user feedback on new feature launches, and identify areas where users often get stuck and could use some help.
WalkMe also offers a robust analytics platform, Insights, which helped me analyze the feedback so I could derive actionable insights.
What you’ll like:
- Create surveys with various question types.
- Prompt surveys using the Launcher feature to appear at strategic points in the user journey.
- Automate survey deployment at various frequencies to gather the needed information and improve the end-user experience.
- Customize surveys to match your native design, ensuring a seamless experience for your users.
What you may not like:
- The user interface is not very intuitive or user-friendly.
- You can’t track different customer experience metrics.
Pricing: Starts from $2.40- $5/user/month (Estimated pricing). Visit WalkMe for custom pricing.
Read More : 11 Game-Changing Ways to Improve Your App Ratings & Reviews
4. InMoment – Best for Auto-Categorizing Feedback
Before Qualaroo, I was hooked on InMoment for a while simply because of its plethora of features and usable functionalities.
The feature that stood out was its ability to auto-categorize feedback. This Pendo alternative made it super easy for me to categorize the feedback so I could identify different user segments and create custom surveys and CTAs.
It also offers text analytics capabilities, which help analyze vast amounts of data in real time and identify emerging patterns and trends. The platform also allows customizable dashboards to provide every product team with the data they need for accelerated product-led growth.
What you’ll like:
- Use hyper-targeted microsurveys to collect NPS, PSAT, and CES scores and comments within the product.
- Predictive analytics to help you identify trends and predict user behavior.
- Manages and organizes big data straight from the dashboard.
- Case management that collects individual and collective feedback.
- Gauge customer sentiment with Text analysis.
- All-in-one reporting platform to compile insights in one place.
What you may not like:
- The pricing is too expensive and isn’t flexible enough for small businesses.
- The survey design isn’t very flexible or attractive.
- Customization is not this Pendo alternative’s strong suit.
Pricing: Custom pricing.
Read More : How to Collect and Benefit From In-App Feedback
5. Whatfix – Best for Basic Mobile Surveys
Whatfix is a decent alternative to Pendo, specifically designed for conducting in-product and mobile surveys. Although it’s primarily a digital adoption platform, it does allow you to create and conduct in-app surveys and get the pulse of your users.
I liked its interactive surveys and the ability to target specific user segments to collect insights on their experience, pain points, and preferences.
The mobile-friendly interface and intuitive survey creation process make it easy for businesses to engage with their users and gain valuable feedback. It allows you to create generic and NPS surveys, which aren’t sufficient, to be honest, compared to other tools in the list.
You can try this software if you’re looking for a single tool for user onboarding, interactive in-app guidance, and collecting feedback.
What you’ll like:
- Create questionnaires that can be personalized based on your use case.
- Target the survey to appear on specific screens of your mobile app and to a particular group of users.
- Integrates with popular tools such as Salesforce, Zendesk, Google Analytics, and more.
- Provides two built-in templates- Feedback and Net Promoter Score (NPS).
- SDK Versions – The Survey feature is available for SDK versions for Android, React Native (Android and iOS), Xamarin (Android and iOS), Cordova (Android and iOS), and Ionic.
What you may not like:
- Its performance can be slow or buggy at times.
- A very limited selection of survey types.
- Features don’t justify the price.
Pricing: Custom pricing.
Also read: 15 Best Mobile In-App Feedback Tools in 2024
Which Is the Best Pendo Alternative?
I tried multiple Pendo alternatives over the years to elevate my in-app and product communication and feedback collection. I thought some of you who are in search of top Pendo alternatives, could use my help, hence the list.
The ultimate choice depends on your requirements, business objectives, and definitely the budget.
So, you can go with Qualaroo if you want the most bang for your buck. Its features, like contextual feedback and sentiment analysis, are truly remarkable and will improve your feedback game.
But if you’d like a tool that helps you collect app ratings and basic feedback and also offers Pendo’s other features, you can give WalkMe a try.
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