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Best 7 Key Survey Alternatives in 2024

On the hunt for Key Survey alternatives? You’ve landed in the perfect spot! This guide is your ticket to discovering fantastic tools that’ll make gathering feedback and getting to know your audience a breeze.

We’re about to dive into some of the best picks out there – tools that are not only user-friendly but also brimming with features to meet all your survey-related demands.

If you’re looking to gain richer insights, streamline your response collection, or simplify the feedback analysis process, these alternatives have got you covered with a range of options tailored to various requirements.

Ready to begin our journey? Let’s dive in!

Which Is the Best Key Survey Alternative?

I am sharing my top picks first before diving into the detailed list to make the decision-making easier for you. Lo and behold – 

Option A: Qualaroo

Qualaroo emerges as the premier choice, thanks to its powerful blend of instant feedback gathering via its cutting-edge Nudges™ technology and a vast collection of survey templates.

Its ability to integrate smoothly with a brand’s visual identity and AI-enhanced sentiment analysis sets it apart as a superior tool for obtaining deep insights into user experiences, establishing it as a standout alternative to Key Survey.

Option B: ProProfs Survey Maker

ProProfs Survey Maker presents itself as a formidable option, adding a professional flair to surveys with its customizable branding features and a comprehensive pool of questions.

Its intuitive interface and compatibility with leading marketing tools position it as an excellent choice for businesses aiming to boost engagement and response rates, marking it as a viable alternative to Key Survey.

Option C: SurveyLegend

SurveyLegend excels as a choice for Key Survey alternatives and is known for its engaging survey creation and sharing capabilities. It’s perfect for various uses like market research and event planning, offering deep customization to match your brand. 

With features like industry-specific templates and real-time analytics, SurveyLegend simplifies survey creation and data analysis, making it an efficient tool for insightful feedback gathering.

With that of the way, let’s jump to the list.

List of 7 Key Survey Alternatives to Consider in 2024

Each tool on this list has been meticulously selected to align with the standards I’ve set out (which are explained in detail at the list’s conclusion) and to cater to your unique business requirements. Additionally, I’ve considered Key Survey’s pricing to offer you options that are both economical and complimentary. Let’s delve into them.

1. Qualaroo – Best for Gauging User Experience and NPS

Qualaroo has quickly become my favorite alternative to Key Survey, particularly when I aim to enhance how I collect user feedback.

I’m especially taken with its ability to interact with website visitors in real-time using the innovative Nudges™ popup feature. This feature is brilliantly designed, posing the right questions at the perfect moments.

Adopting this alternative has been a game-changer in monitoring essential metrics like Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES), which are pivotal for fine-tuning my strategies.

Its AI-powered sentiment analysis is remarkable, offering in-depth analysis of open-text feedback and granting me detailed insights into user emotions and experiences.

What You Will Like:

  • Targeted engagement using conditional logic to connect with the ideal users at the ideal times.
  • Smart survey triggers are activated by various user behaviors, origins, technologies, and more.
  • Seamless integration with platforms like Salesforce, Hootsuite, and Slack to keep your feedback data well-organized.
  • A convenient sidebar survey widget that invites users to express their opinions anytime.
  • Simple survey deployment across various platforms, including websites, prototypes, products, or mobile apps.
  • Automatic NPS calculation, displaying your Net Promoter Score clearly and simply.
  • Wide-ranging language support, accommodating over 70 languages to gather feedback from a broad audience.

What You May Not Like:

  • Adding more industry-specific templates would elevate the customization experience.
  • Expanding the variety of data export options would significantly enhance analysis and reporting capabilities.

Pricing: Qualaroo offers a forever free plan for startups and small businesses with all premium features. Paid starts at $19.99/month.

2. ProProfs Survey Maker – Best for Collecting Feedback Via Emails

Before I stumbled upon Qualaroo, I experimented with ProProfs Survey Maker for my email survey endeavors and was genuinely impressed by its capabilities. 

As an alternative to Key Survey, it truly shone with its ability to craft custom email surveys that I could personalize to reflect my brand. This not only lent a professional touch to my communications but also significantly enhanced engagement and response rates.

The platform is a goldmine of ready-made survey templates and customizable themes, streamlining the design process and liberating me from the tedious chore of starting from scratch for each survey. The question bank is remarkable, with over a million choices enabling me to fine-tune my surveys with precision.

Its proficiency in creating scored questionnaires, including quizzes and NPS surveys, has been crucial in deriving meaningful insights. Though I’ve transitioned to Qualaroo for most purposes, ProProfs Survey Maker remains a go-to for specific email campaigns.

What You Will Like:

  • Effortless integration with leading marketing tools like MailChimp, Constant Contact, and various CRM systems, transforming the way you manage campaigns.
  • A broad spectrum of survey distribution options, from emails and direct links to social media and QR codes to even embedding on websites or blogs, offers unparalleled flexibility.
  • Instant access to real-time reports and analytics illuminates demographic trends and user behaviors, elevating the impact of each survey response.
  • The smart use of automated reminders to prompt participants who haven’t yet completed the survey helps ensure maximum participation. 
  • A rich variety of question types, enriched with branching logic, makes surveys more interactive and engaging. 

What You May Not Like:

  • The limitation of having only one administrator on the starter plan may feel somewhat constrictive.

Pricing: Forever free plan available. Paid starts at $9.99/month.

3. Jotform – Best for Highly Customizable Forms

Jotform stands out as an excellent Key Survey alternative, especially in the realm of crafting and overseeing personalized surveys. It was remarkably straightforward to align the surveys with my brand’s aesthetic and seamlessly integrate them into my user journey. 

The user-friendly drag-and-drop interface, along with a wide selection of question types and the option for conditional logic, empowered me to create surveys that resonated deeply with my target audience. 

Having access to more than 800 survey templates meant I could dive into survey creation without any hold-ups. Moreover, the capability to connect with over 100 distinct applications via Jotform’s integrations has revolutionized the efficiency of my workflows.

What You Will Like: 

  • The seamless integration with a broad range of popular applications, such as Google Analytics, PayPal, Adobe, Zoom, and Hubspot, greatly enhances its functionality. 
  • The Forms Analytics feature is particularly impressive, offering thorough data analysis, trend identification, and visual report generation. 
  • The extensive customization possibilities, including the addition of personal logos, fonts, and color schemes, ensure consistent branding.
  • The emphasis on data security through SSL encryption provides peace of mind by safeguarding against spam and potential security threats.
  • The convenience of Jotform’s auto-save function and the collaborative feature allowing real-time teamwork have been extremely beneficial.

What You May Not Like:  

  • The tool’s complexity may pose challenges for newcomers, requiring some time to become proficient.
  • Occasional software bugs and glitches have been slightly bothersome, occasionally causing unexpected system crashes.

Pricing: Starts at $34/month. The free version is limited to 5 forms and 100 responses.

4. SurveyLegend – Best for Engaging Online Surveys

In my quest to find the top alternatives to Key Survey, I came across SurveyLegend and was quick to include it on my roster. 

SurveyLegend stands out as an exceptional rival to Key Survey, offering a platform that excels in crafting and disseminating captivating online surveys. It’s an ideal tool for conducting market research, product testing, event planning, or collecting design feedback.

With SurveyLegend, you have the freedom to personalize your surveys to resonate with your brand identity and leverage interactive charts and graphs for data analysis.

What You Will Like:

  • The ability to customize your surveys to meet your unique requirements.
  • Sector-specific survey templates that enable swift initiation of your survey projects.
  • Instant analytics to derive meaningful insights from your survey data promptly.
  • Integration with social media platforms to broaden your survey’s reach.
  • Robust encryption (TLS) to safeguard your data’s security.

What You May Not Like:

  • Extended survey responses may be truncated, restricting visibility to complete feedback.
  • Compatibility issues with certain browsers may affect survey functionality.

Pricing: Starts at $15/month.

5. SurveyMonkey – Best for Smart Question Suggestions  

SurveyMonkey has distinguished itself as a powerful contender to Key Survey, especially with its enhanced survey creation process bolstered by smart question recommendation features.

A highlight is the Answer Genius tool. Choose an answer type, and SurveyMonkey automatically provides a selection of pre-crafted responses for your question. This feature not only saves significant time but also guarantees that the provided answers align well with the question.

Moreover, the option to adjust the number of answer choices allows for better customization of your survey. Having utilized SurveyMonkey personally, I can vouch for the added convenience and efficiency this functionality offers. 

What You Will Like: 

  • An extensive library of well-crafted questions designed to draw out meaningful feedback.
  • Intelligent survey logic that customizes the questionnaire to present only relevant questions to participants. 
  • The ability to schedule regular surveys, facilitating ongoing feedback collection.
  • Survey reminder features that boost response rates for customer surveys.
  • The integration of the Net Promoter Score (NPS) as a measure for assessing customer satisfaction. 

What You May Not Like: 

  • Configuring survey logic can become complex, potentially posing a challenge for some users.
  • The platform could enhance its offerings with more advanced analytics and data visualization tools. 

Pricing: Starts at $25/user/month.

Related Post: 15 Best SurveyMonkey Alternatives With Pricing and Features

6. Typeform –  Best For Feedback Interview Videos

Creating surveys with Typeform was straightforward, allowing me to concentrate on gathering data instead of dealing with design complexities. The platform’s smart suggestions for multiple-choice and drop-down queries made the setup quicker and more efficient. 

The standout features? Typeform’s AI-driven lead qualification and the VideoAsk function. These allow for the collection of customer information through interactive video forms, enhancing customer engagement. 

What you’ll like:

  • Typeform’s logic jump creates a personalized, conversational user experience.
  • Over 500 integrations streamline your workflow and expand functionality.
  • A wide selection of pre-designed survey templates for various needs, including NPS, CES, and CSAT.
  • Advanced customization options to refine your surveys’ aesthetics.
  • A diverse range of question formats, including multiple-choice, open-ended, and scales.

What you may not like:

  • The responsiveness of the support team might not meet expectations.
  • Customization capabilities in Typeform may fall short when compared to those of its rivals.

Pricing: Starts from $25/month.

Need more options? Check out these Typeform alternatives.

7. Sogolytics: Best for Detailed Data Reports

Sogolytics piqued my interest as a commendable Key Survey alternative, following a recommendation from a reliable colleague. After delving into its capabilities, I’m persuaded it merits your attention as well.

What captivated me about Sogolytics was its user-friendliness, facilitating rapid survey creation and dissemination across multiple platforms. Its powerful analytical tools played a crucial role in breaking down customer feedback to unearth valuable insights.

The feature that allows for animating data with various visual representations like bar graphs, area charts, pie charts, and radar charts introduced an engaging aspect to data visualization. Additionally, its diverse reporting capabilities, ranging from in-depth statistical analyses to comparative assessments, offered a thorough comprehension of the gathered data.

For small enterprises or those with budgetary considerations, Sogolytics offers an economical yet potent solution, distinguishing it from other options like Key Survey.

What You Will Like:

  • Ready-to-use survey templates that expedite the survey setup process.
  • Sophisticated analytics that provide a deeper understanding of customer behavior.
  • Cloud storage for secure and accessible data management.
  • Estimated survey completion times to enhance survey design for better response rates.
  • The ability to incorporate media into survey questions, making them more interactive.

What You May Not Like:

  • The platform has limited options for integration.
  • There may be occasional disruptions stemming from updates.
  • There is potential to broaden the customization features.

Pricing: Starts at $25 per month. 

Also Read: 15 Best SoGoSurvey Alternatives & Competitors In 2024

Evaluation Criteria

The evaluation of products or tools chosen for this article follows an unbiased, systematic approach that ensures a fair, insightful, and well-rounded review. This method employs six key factors:

  1. User Reviews / Ratings- Direct experiences from users, including ratings and feedback from reputable sites, provide a ground-level perspective. This feedback is critical in understanding overall satisfaction and potential problems.
  2. Essential Features & Functionality: The value of a product is ascertained by its core features and overall functionality. Through an in-depth exploration of these aspects, the practical usefulness and effectiveness of the tools are carefully evaluated.
  3. Ease of Use: The user-friendliness of a product or service is assessed, focusing on the design, interface, and navigation. This ensures a positive experience for users of all levels of expertise.
  4. Customer Support: The quality of customer support is examined, taking into account its efficiency and how well it supports users in different phases – setting up, addressing concerns, and resolving operational issues.
  5. Value for Money: Value for money is evaluated by comparing the quality, performance, and features. The goal is to help the reader understand whether they would be getting their money’s worth.
  6. Personal Experience/Expert’s Opinion or Favorites: This part of the evaluation criteria draws insightful observations from the writer’s personal experience and the opinions of industry experts.

Those are the Key Survey alternative tools I’ve either tested myself or learned about through colleagues. I hope this list helps conclude your quest for dependable survey software, and you find something suitable among my suggestions. Until we meet again!

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About the author

Shivani Dubey is a seasoned writer and editor specializing in Customer Experience Management. She covers customer feedback management, emerging UX and CX trends, transformative strategies, and experience design dos and don'ts. Shivani is passionate about helping businesses unlock insights to improve products, services, and overall customer experience.