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17 Game-Changing UX/UI Tools for Designers & Researchers in 2024

As a UX/UI designer, you may have good ideas, but ideas alone don’t create unique user experiences and engaging interfaces.

You need a reliable tech stack and robust UX/UI tools to efficiently sketch, design, prototype, and test your interfaces.

But where do you find such tools? How do you avoid wasting time and money on the ones that don’t deliver?

That’s where our list of the 17 best UX/UI tools for 2024 can help. These tools are widely used by thousands of designers around the world and are known for their quality and performance.

So, buckle up, and let’s compare these tools on these parameters to see which ones fit in your design tech stack:

  • Good for (The purpose of use, i.e., prototyping, wireframing, UI Design, animation, etc.)
  • Works on (Operating systems such as Android, iOS, and Browser)
  • Free trial/version available
  • Features
  • Price
  • G2 rating
  • Customer reviews

Why Are UX/UI Design Tools Essential for Designers?

UI deals with designing the interface with elements to make it digestible, and UX focuses on mapping out the user journey to create a perfect digital product. 

Many software available in the market under UI/UX design tools are multi-purpose nowadays. Meaning they perform certain functions of both processes.

If you’re a designer reading this, keep in mind that although UI/UX tools are multipurpose, your skills still have to be honed individually with each of these processes, and mastering several of them can take a while. 

Related Read – Best Customer Feedback Tools For 2024 Compared

Quick Comparison Table for Top 17 UX/UI Tools

Let’s overview all the products that made it to the list and their purposes for designers.

S.No. UI/UX Design Tool Purpose Price Works on
1. Qualaroo Research, Design feedback, Collaboration Starts from $69
2. Adobe XD Prototyping, Designing Starts from $9.99/month Windows and macOS
3. Mockplus Wireframing, prototyping, Animation, UI designing Start at $10.95/month Browser, macOS and Windows
4. Sketch Prototyping, Design Starts from $10/month macOS
5.  InVision Prototyping, UI designing Starts from $4.95/month macOS
6. Proto.io Prototyping, Animation  Starts from $24/month/user Browsers
7. Craft UI design Free macOS: Mojave (10.14) and High Sierra (10.13)
8. Maze Rapid prototype testing, Usability testing, A/B testing, Remote testing Starts from $75/ month Browsers
9. Axure Prototyping Starts from $25/user/month Windows and macOS
10. Figma Design Starts from $12/editor/month Browser, macOS, and Windows
11. Marvel Prototyping, Designing, Wireframing, Animation Starts from $8/month Web, iOS, and Android
12. Framer Prototyping Starts from $5/month Browser and macOS
13. Webflow Prototyping Starts from $14/month iOS, Android
14. FlowMapp Wireframing, Web design Starts from $16/month Browsers
15. Balsamiq Mockups, Prototyping, Wireframing Starts at $9/month/2 projects Browser, macOS, and Windows
16. UXPin Prototyping, Designing Starts from $29/editor/month macOS, Windows, and browsers
17. Origami Studio Prototyping, Designing, Animation Free macOS, Android, and iOS devices

Top 17 Useful Tools for UI/UX Designers To Choose From in 2024

Now that you have had a glimpse of the top UI/UX tool contenders in 2024, let’s review each tool in detail to find the one (or maybe more) that fits your ideal type.

Qualaroo

Qualaroo best UX feedback software

Before the wireframing and designing begins, you need research to guide the project, and feedback software like Qualaroo helps with just that. It supports user-focused UI and UX design research.

You can create surveys and share them via links or emails to understand the crucial UI and UX elements your product needs.

The tool also allows you to create surveys for testing your prototypes, making inter and intra-team collaboration easier. Different teams and stakeholders can share their feedback on the prototype to make the final product flawless. 

Good for: Research, Design feedback, Collaboration

Works on: Browsers, Android, iPhone apps

Free trial/version available: Yes

Features:

  • Offers pre-designed survey templates for prototypes to get you started in real-time.
  • Helps conduct market research using pop-ups.
  • Allows you to share surveys on social media.
  • Offers advanced targeting and response segmentation. 
  • Support integration with tools like Intercom, Zapier, HubSpot, and more.
  • Create surveys in multiple languages to reach a wider audience globally. 

Price: Starts from $69 per month.

G2 rating:  4.4 out of 5

Customer review:

“We needed a tool that can help us collect deep insights and not just basic ‘how satisfied are you…’ type of feedback. Now, we can trigger a survey at crucial touchpoints and get a pulse of the customers at that specific point.”

Adobe XD

Adobe XD best design tool

From a company that is arguably the leader in top UX tools for creatives, Adobe XD promises to help you design, prototype, share and collaborate within their enterprise-grade app. With its slick asset management library, you can design a master element with customized properties to be used across your site or app. 

Good for: Prototyping, Designing

Works on: Windows and macOS

Free trial/version available: Yes

Features:

  • Modify the master component and push it out across the organization. 
  • Features optimized vector tools, responsive resizing of assets across platforms, and layout grids for precise design.
  • It shines for designers at large organizations and enterprises with the need for consistency among assets. 
  • Has an asset library that allows for rapid modifications to graphics and styles, not to mention the Repeat Grid feature that enables designers to set a style. For example, a contact list or photo gallery that can be replicated as many times as needed.
  • Integrations with Photoshop and Illustrator make Adobe XD best suited for UX designers already using the Adobe Creative Cloud suite of tools. 

Price: Starts from $9.99/month

G2 rating: 4.3 out of 5

Customer review:

“Adobe XD is very useful due to the integration with other Adobe software like Photoshop and Illustrator. It is used across the design department to create prototypes and wireframes for web and mobile projects. It allows us to quickly test ideas and share them with clients and developers.”

Mockplus

Mockplus one of the top online UX tools to make designer-developer work smoothly. It helps designers create any fidelity of interactive prototypes fast, share, test, and iterate with your team together to faster your entire product design workflow at least 200%.

Its prototyping tool comes with over 3000 + built-in design elements and templates for you to visualize everything in your mind in minutes. Its powerful asset libraries also allow you to easily design UI layouts and patterns once and reuse them across pages, prototypes, and even teams forever.

It is great for cross-team collaboration. It not only allows designers to organize the entire workflow also developers can enjoy the code-free and pixel-perfect design process without chaos.

Good for: Wireframing, prototyping, mockup, animation and UI designing

Works on: Browser, macOS and Windows

Free trial/version available: Yes

Features: 

  • Offers a no-code interface that helps to present ideas with drag-and-drop
  • Offers thousands of premade UI widgets and templates to get you started quickly
  • Has your entire team co-design the same project simultaneously with all edits auto synced
  • Exports your prototype to an HTML demo package or any image format as you need
  • Support plugins for Axure, Sketch, Adobe Photoshop, Figma, and Adobe XD so you can prototype any project from different platforms. 
  • Developers can inspect, copy and download design specs, assets, and code snippets with one click
  • Previews and tests your web and app prototypes right on real devices

Prices: Start at $10.95/month

G2 rating: 4.5

Customer review:

“This software is very easy to use for UI/UX design. I have used other softwares that were very difficult to edit and navigate and this software is great for beginners in the UI/UX world. Additionally, there is a free version that limits some functionality but still gives the user all of the basic functionality they would need for a simple project.”

Sketch 

Sketch prototyping tool

Sketch is an established standard UX tool to design hi-fi prototypes and interfaces with an instant preview on mobile devices. It comes with a Symbols feature that helps create UI elements for reuse purposes.

With this feature, it’s feasible to build design systems and maintain consistency in the interface design. It also lets you export the design into a functioning prototype. It doesn’t offer a free version or a free trial.

Good for: Prototyping, Design

Works on: MAC

Free trial/version available: No

Features:

  • With this design and prototyping tool, users can create mockups and share them with a team for feedback. 
  • Add images and customize the text to get an accurate picture of the finished product. 
  • UX designers can benefit from this tool at all levels, especially those who need to get input from multiple team members.
  • Sketch has a large user community and tons of integrations, so it’s pretty easy to get up and running.

Price: Starts from $10/month

G2 rating: 4.5 out of 5

Customer review:

“Sketch is a very very good designing tool, you can design Graphics, Wireframes very well in Sketch. Since recently Sketch released the Prototyping feature, It is also good in doing prototyping. It integrates with external apps/plugins like Zeplin to provide extended functionality. Prototyping can be improvised by wrt designer.”

InVision 

Invision UX design tool

A collection of three UX/UI tools, InVision provides users a single platform to collaborate and rapidly prototype screen designs. InVision Cloud makes all prototypes, sketches, and designs accessible in one location. 

It’s recommended for UX designers at all levels and their partners across the product marketing organization for rapid prototyping and approval. 

Good for: Prototyping, UI Designing

Works on: MAC OS

Free trial/version available: Yes

Features:

  • The Studio platform offers the ability to rapidly prototype user experience feedback software with vector-based drawing capabilities and an elegant solution for quickly creating responsive designs for any screen.
  • Animates screen transitions that mimic user navigations. 
  • Has multiple API integrations, allowing you to connect with tools and media libraries you already use. 
  • InVision Design System Manager (DSM) acts as a content management library, providing a single source of truth for a company’s most up-to-date brand assets.
  • Helpful for organizing approved assets for the content marketing team. 
  • In the DesignBetter.Co portal InVision provides valuable books, podcasts, and workshops for designers to level up.

Price: Starts from $4.95/month

G2 rating: 4.4 out of 5

Customer review:

“InVision is an excellent tool for developing user interfaces based on feedback, specifications, and collaboration. It allows me to communicate with my clients and coworkers in real time. I may also test how my app prototype works or will operate on my phone.”

Proto.io

Proto.io best UX design tool

Certainly one of the few UI and UX design tools to allow you to high-fidelity prototypes with such ease, Proto.io has long established itself as a competent software. It has a very slight learning curve, which makes it an excellent UX design tool for beginners. 

Good for: Prototyping, Animation 

Works on: Browsers

Free trial/version available: Yes

Features:

  • Comes with a drag and drop interface to create prototypes, so no code is needed to design high-fidelity prototypes.
  • Offers a built-in UI library to create prototypes in real-time and efficiently.
  • Supports full-interactivity like touch events (i.e., double-tap), pinch events ( i.e., pinch out), mouse events (i.e., single tap), and swipe events.
  • Has an impressive full animation feature that offers 60 frames per second.
  • You can download the free app to test your prototype for Android and iOS.
  • Makes it easy to share prototypes with others for collaboration and collect feedback.
  • Offers excellent flexibility as it’s easy to design for any device from smartphones, watches, TVs to custom screen sizes for any device.
  • Export your screenshots as PDF, HTML, or publish them on your website.
  • Comes with a sound effects library to add sounds to your interactions and animations. 
  • Offers Webview component in which you can embed HTML page to your prototype.

Price: Starts from $24/month/user

G2 rating: 4.6 out of 5

Customer review:

“This platform makes it easy for us to create a mobile application that allows users to simplify their navigation experience with mouse-like events.”

Craft

Craft by Invision

Created by InVision, the Craft plugin is designed to streamline your design workflow with Sketch and Photoshop. This free UI/UX design tool revolutionizes the design process as it automates actions and pulls sample data, meaning it updates your work simultaneously. 

It also promotes collaboration by updating changes across the board so that everyone collaborating is notified. 

Good for: UI design, Mockups

Works on: Mac OS: Mojave (10.14) and High Sierra (10.13)

Free trial/version available: Yes

Features:

  • Gives access to iStock and Getty stock photos to add to your layout.
  • Allows you to use your data in the layout or add it from other sources.
  • Represents mockups more accurately than other tools to give an idea of the final design.
  • Offers collaboration of projects, making it easy to collect feedback.
  • Easily imports all the screens to InVision and sync them to the desired prototype.
  • Easy to arrange a layer or duplicate a copy in real-time.
  • Helps add media like images, text, JSON, and live content to prototypes, which eventually saves the time spent creating mock data.
  • Has a DSM (Design System Manager) that manages the design library from Sketch. 

Price: Free

G2 rating: 4.3 out of 5

Customer review:

“Craft is a great plugin for Sketch that allows you to sync your designs with InVision and also populate them with real data.”

Maze

Maze app design software

Another incredible user interface or UI designing tool on our list is Maze. It’s rapid testing software that helps in running detailed tests with (and without) prototypes. 

This app design software is a great tool to validate concepts and mobile app ideas. It supports different testing types in any stage of the development process. 

Good for: Rapid prototype testing, Usability testing, A/B testing, Remote testing

Works on: Browsers

Free trial/version available: Yes

Features:

  • Supports usability testing to gather rich user insights using open-ended follow-up questions. 
  • Allows calculating quantitative metrics like A/B tests, misclick rates, success rates, and page heatmaps.
  • Offers a variety of integrations with third-party tools like InVision, Marvel, Sketch, Adobe XD, and Figma.

Price: Starts from $75/ month

G2 rating: 4.7 out of 5

Customer review:

“Maze is a user testing platform that integrates with Figma, InVision, Marvel and Sketch. It allows you to create tests, collect feedback and analyze metrics.”

Axure

Axure RP design tool

With the Axure RP UI design tool, you can rapidly make prototypes that perform like the real thing, thanks to their dynamic content, conditional logic, and adaptive views features. 

You can also connect Axure to popular design tools such as Sketch to share designs with stakeholders. 

The tool is recommended for project managers who neither design nor code. They can easily document issues within the platform to get everyone marching toward the same goal.

Good for: Prototyping

Works on: Windows and macOS

Free trial/version available: Yes

Features:

  • With the included Axure Cloud feature, you can quickly share prototypes across the organization for immediate feedback.
  • Integrates with Slack and Microsoft Teams so that your organization stays up to date with the latest changes. 
  • Smooths the designer-to-developer handoff by including documentation and prototypes when you publish the Axure RP files to Axure Cloud. 
  • An upgrade gives you co-authoring capabilities, revision history, and team hosting on Axure Share.
  • Comes with the ability to hand off a project to the developer team with complete documentation for UX designers who don’t typically like to mess with code. 

Price: Starts from $25/user/month

G2 rating: 4.3 out of 5

Customer review:

“Axure is a powerful tool for creating interactive prototypes and wireframes. It has a lot of features and options to customize your designs.”

Figma

Figma ux tool

Among the leading UI designing tools is Figma. It has a drag-and-drop user interface editor that allows collaboration across your organization. Figma is one of few UX tools that bridge the gap between designers, developers, and project managers. 

Some of its most powerful features for designers include constraining graphical elements to an on-screen position, Boolean operations that let you combine multiple shapes with precision, and 60fps interactive editing so you can see your design in crisp previews. 

UX designers at larger organizations can use this tool to scale the design process with developers and project managers rapidly. CTOs will appreciate their different security options, including access to activity logs. 

Good for: Design

Works on: Browser, macOS, and Windows

Free trial/version available: Yes

Features:

  • Prides itself for being a single source of truth for an organization—you can upload approved reusable elements/icons, fonts, and styles. 
  • Developer workflow allows team members to inspect code and export visual assets and CSS from the design file.
  • Has the ability to integrate with the company’s identity provider with SAML-based SSO integrations. 
  • Figma features case studies with companies like GitHub, Square, and Uber.

Price: Starts from $12/editor/month

G2 rating: 4.7 out of 5

Customer review:

“Figma is a collaborative design tool that works in the browser. It has a sleek interface and a lot of functionality. It also supports plugins and integrations with other tools.”

Marvel

Marvel best ux tool

Marvel is another top UI/UX tool perfect for creating various lo-fi and hi-fi wireframes, prototypes, and HTML and CSS handoffs. It’s an amazing tool to refine the prototype interface and make it look like a final product. 

This app design software has a very slight learning curve. It renders the tool effective in creating prototypes and designing interfaces efficiently.

Good for: Prototyping, Designing, Wireframing, Animation

Works on: Web, iOS, and Android

Free trial/version available: Yes

Features:

  • Offers rapid prototyping, handoff, and testing.
  • Provides a simple way to create pages and even simulate your design via a prototype.
  • Comes with valuable integrations like Sketch, Jira, Maze, Smartmockups, and more. It enables you to add your designs to the project workflow.
  • Offers multiple tools for each design stage in the process.
  • Helps create prototypes using gestures like swipe, pinch, and tap.
  • Allows you to add screen elements, import designs, and a lot more features to your prototypes. 
  • The Handoff feature supports the HTML code and CSS styles developers might need to start developing prototypes.
  • Supports interactivity and animations.

Price: Starts from $8/month

G2 rating: 4.3 out of 5

Customer review:

“Marvel is a simple and easy-to-use prototyping tool that lets you create screens, animations and transitions. It also has a web app and a mobile app for testing your prototypes.”

Framer

Framer advanced ux tool

Framer, also (formerly) known as Framer X, is one of the most advanced UX tools. It shows close to real-life examples of a product-to-be and how it will work, feel, and perform.

Framer is an excellent choice for pro UI designers who are looking to create incredible prototypes. It has a very slight to no learning curve, so it’s beginner-friendly.

Good for: Prototyping

Works on: Browser and macOS

Free trial/version available: Yes

Features:

  • Offers early-stage collaboration using JavaScript input which is translated into development.
  • Supports creating complex and sophisticated prototypes such as AR and VR projects.
  • Helps create subtle yet crucial transitions.
  • Offers multiple UI design tools for creating fully functional prototypes and testing them for usability.
  • Compatible with React, which allows it to perform well with new web design innovations.
  • Comes with many plugins and UI kits that help integrate social media platforms like Twitter, Facebook, LinkedIn, add rich media and other elements.

Price: Starts from $5/month

G2 rating: 4.6 out of 5

Customer review:

“Framer is a code-based prototyping tool that lets you create realistic and interactive prototypes. It has a steep learning curve but it offers a lot of flexibility and control.”

Webflow

Webflow best prototyping tool

Webflow gives you the power to design without knowing HTML or CSS. You can create visually appealing and impressive user interfaces with this easy-to-use tool. It offers a completely visual canvas to build production-ready experiences with no coding required. Webflow is a scalable UI design tool that comes with a fast, reliable, and hassle-free hosting network.

Good for: Prototyping

Works on: iOS, Android 

Free trial/version available: Yes

Features:

  • Offers drag and drop editor to create intuitive and effective interfaces. 
  • Comes up with CSS and HTML code or Javascript during the implementation of micro-interactions, saving a lot of time in the process.
  • Offers different UI templates to get you started in real-time.
  • Supports CMS software solutions so that you can enable SEO (Search Engine Optimization), integration with social media platforms, and content marketing software. 

Price: Starts from $14/month

G2 rating: 4.6 out of 5

Customer review:

 “Webflow is a web design tool that lets you create responsive websites without coding. It has a visual interface and a lot of templates and components to choose from.”

FlowMapp

Flowmapp top ux tool

Another dedicated UX tool that made it to our list is FlowMapp. The tool is best for wireframing, web designing, Sitemaps, user flows, and IAs. Multiple teams can view the workflows at a glance using FlowMapp. What’s more, it lets you iterate on a traditional tree-diagram style sitemap while offering features like Trello for status tracking.

Good for: Wireframing, Web design

Works on: Browsers

Free trial/version available: Yes

Features:

  • Offers user research functionalities.
  • Has a sitemap tool that is simple and easy to use and supports collaboration and website page creation.
  • The Personas function assists in creating buyer personas.
  • Offers tools like Flowchart for collaboration, content planning, and communication for projects, including digital products, apps, websites, and more.

Price: Starts from $16/month

G2 rating: 4.8 out of 5

Customer review:

FlowMapp is a tool for creating sitemaps, user flows and personas. It helps you plan and organize your website or app structure and content.”

Balsamiq

Balsmiq best UI designing software.

A wireframing tool loved by designers, product managers, and innovators, Balsamiq is one of the best UI designing software. Balsamiq was purposefully designed to produce low-fidelity wireframes so that users and testers can focus on the usability and flow of the interface.

Even though this tool is simplistic, it’s recommended for UX designers at all levels to show the usability of a proposed site or application quickly. 

Balsamiq is also handy for any product manager or entrepreneur looking to get an idea out of their head and onto paper. It has a straight learning curve, so anyone without the knowledge of coding can use this design software. 

Good for: Mockups, Prototyping, Wireframing

Works on: Browser, macOS, and Windows

Free trial/version available: Yes

Features:

  • Helps design low-fi wireframes to give focus to functionality and user flow.
  • Offers drag and drop editor to make designing easy and simple.  
  • Comes with a library of tools and re-usable icons for designers to choose from and create compelling mockups in real-time.
  • Allows you to add linking into your interactive prototypes for demos or usability testing.
  • Helps you present wireframes on the web through images and interactive PDFs.
  • Offers a 30-day free trial.

Price: Starts at $9/month/2 projects

G2 rating: 4.6 out of 5

Customer review:

“Balsamiq is a tool for creating low-fidelity wireframes and mockups. It has a sketchy style and a drag-and-drop interface. It is good for brainstorming and communicating ideas.”

UXPin

uxpin best ux desing tool

What sets UXPin apart is that you can build elements that interact with each other. Their homepage states, “Other design tools only allow you to fake interactions by linking whatever you draw. What they lack are our interactive states, logic, and code components.” 

While UXPin could benefit any UX designer, those who focus on accessibility should strongly consider this tool. 

Good for: Designing, Prototyping

Works on: macOS, Windows, and browsers

Free trial/version available: Yes

Features:

  • Stakeholders can use the UXPin Mirror feature to preview mockups on an iPhone or Android device by simply scanning a QR code to push for mobile-first designs.
  • Provides several features that designers can use to create mockups, including element libraries (iOS, Material, and Bootstrap), interactive form elements, and vector drawing tools. 
  • Allows designers to easily test their designs for compliance with Web Content Accessibility Guidelines (WCAG) contrast standards. With this innovative solution, a designer can view how a person will see their work with any eight kinds of color blindness.
  • Comes with drag-and-drop functionality, making it easy to use when designing hi-fi prototypes.
  • Integrates well with other tools like Slack, Jira, Storybook, etc., to help import designs smoothly. This way, layers aren’t disturbed or turn to a static image when adding functionalities.

Price: Starts from $29/editor/month

G2 rating: 4.1 out of 5

Customer review:

 “UXPin is a tool for creating high-fidelity prototypes and design systems. It has a lot of features and integrations with other tools. It also supports collaboration and feedback.”

Origami Studio

Origami studio ux design software

Unlike other UX design tools like InVision, Origami Studio is a highly sophisticated software designed explicitly for professionals. It was initially built for designers at Facebook but is now available for free.

It has a learning curve to it, making it a complex prototyping tool for beginners. It’s one of the state-of-the-art UX tools in the market that renders real-like interactions while offering seamless integration with Sketch. 

Good for: Prototyping, Designing, Animation

Works on: macOS, Android, and iOS devices

Free trial/version available: Yes

Features:

  • Create logic behind prototypes using its patch editor.
  • Has a rich patch library for users to use in real time.
  • Easily copy and paste layers from Sketch without hang-ups.
  • All-in-one tool for prototyping, designing, and animation.
  • Helps edit dynamic layouts easily.
  • Integrates well with Sketch and Figma.

Price: Free

G2 rating: N/A

Customer review:

“Origami Studio is a tool for creating interactive prototypes for iOS and Android apps. It is developed by Facebook and it uses a node-based interface. It also integrates with Sketch.”

How to Pick the Right UX/UI Design Tool for You? 

To help you choose the right UX tool, here are some factors you should consider while shortlisting. 

For Prototyping

Look for features such as a no-code interface, easy export and sharing functionality, animations, and responsive design support. 

For Wireframing

Pick tools that offer free components such as icons, shortcuts for processes, and simple controls.

For Mockups

To create mockups, make sure the tool you choose offers many built-in tools to design recreations.

For Collaboration

Designing is teamwork, so the tool you choose must support collaboration on projects that allows for commenting, tagging, and marking. 

Plugins

Plugins help designers do more with a tool when it’s missing certain functions they need by outsourcing them. Make sure your tool supports plugins so that when you want to perform a function that your selected tool doesn’t support, you can integrate it with plugins.

UI Kits and Resources

Resources and kits save a lot of time as designers don’t have to design things from scratch. A tool with UI Kits and resources such as templates, themes, etc., will speed up the design process.

Integrations

Integrations ensure that you can streamline your process and share data between platforms with ease. A UX tool should offer integrations with different platforms like CRM, Cloud, etc., to make the process efficient.

You’ll find this helpful – 18 Best Prototyping Tools for UX/UI Designers

Start Designing Interactive UI and Seamless UX 

The numbering in the best UI/UX tools list doesn’t suggest the capability of the tool. Each UX tool offers something unique and valuable to creating flawless UI and UX. 

You can map out your requirements and budget and then choose a software that meets the parameters.

So, start collecting valuable insights with your research and design interactive prototypes, wireframes, and seamless user experiences.

Frequently Asked Questions

Tools such as Adobe XD, Figma, Marvel, Sketch, and Axure are highly popular among designers for various purposes.

The 4 types of UX design include:

  • Strategy-focused design, which sets goals and aligns business objectives with user needs. 
  • The interaction-focused design concentrates on intuitive interfaces and efficient workflows.
  • Visual-focused design emphasizes visually appealing elements that enhance the user experience. 
  • Research-focused design involves gathering user insights through research methods to inform design decisions and improve the user experience. 

These types often overlap, collectively contributing to creating meaningful and enjoyable user experiences 

 


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About the author

Shivani Dubey is a seasoned writer and editor specializing in Customer Experience Management. She covers customer feedback management, emerging UX and CX trends, transformative strategies, and experience design dos and don'ts. Shivani is passionate about helping businesses unlock insights to improve products, services, and overall customer experience.