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10 Best Employee Survey Tools to Boost Engagement in 2024

While it’s a mainstream idea to focus on your customers, why should you give equal attention to employees, too? I think the answer can be found in a quote by the CEO of Campbell’s Soup, Doug Conant, “To win in the marketplace, you must first win in the workplace.

To keep employees happy, you need valuable insights into the minds and experiences of your workforce. This is where employee survey tools come into play.

Whether you wish to measure job satisfaction or capture training feedback, I have handpicked the best staff survey tools for you. Ready to create a happier and more engaged workplace?

Here’s a brief summary:

Employee Survey Tool

Best For

Pricing

Qualaroo

AI-powered Sentiment Analysis

Starts at $69/month. 15-day free trial available
ProProfs Survey Maker

Ready-to-Use Survey Templates

Starts at $19/month

Qualtrics

Real-Time Trends

Custom pricing

SurveyMonkey

Shared Library

Starts at $25/user/month

Empuls Employee Lifecycle Surveys

Starts at $3/user/month

Leapsome

Question Library

Custom pricing

Officevibe

Anonymous Feedback & Messaging

Starts at $3.50/user/month

Culture Amp

Industry Benchmarking

Custom pricing

Monday.com

Employee Forms

Starts at $8/user/month

Zoho Survey

Survey Collaboration

Starts at $25/month

Top 10 Employee Survey Tools

As a team manager, I often struggled to take feedback from my employees. One-on-one interviews and group discussions never led to any solid conclusions. 

But there’s more to the story. 

Fortunately, I have experimented with multiple employee engagement survey platforms in the last five years, giving me all the insights I needed to foster a positive workplace culture. 

Allow me to share some powerful platforms that have been part of my “toolkit” for years and some other tools that HR experts recommended. 

1. Qualaroo – Best for AI-powered Sentiment Analysis

Gathering employee feedback is one thing, and making sense of that data is another. This is where Qualaroo steps in with its AI-powered insights.

Whenever I launch an open-ended employee survey, sentiment analysis makes it easier for me to understand the free-form text. My team can track the most used keywords and mood metrics across all employee responses and understand the “why” behind each response. 

Another impressive aspect of this platform is its question branching and skip logic feature. It helps my team eliminate irrelevant questions and save respondents’ valuable time. 

What you’ll like: 

  • Ready-to-use survey templates to kickstart your survey campaign quickly
  • You can capture insights without being intrusive or hampering productivity 
  • Advanced reporting with filter reports to view responses for a specific time – day, week, or month
  • Qualaroo seamlessly connects with tools like Salesforce, HubSpot, and MailChimp
  • Multiple question types to collect diverse feedback
  • Customize your surveys as per your branding
  • Create surveys in 70+ languages

What you won’t like:

  • First-time users might find it difficult to sort or filter reports
  • The platform does not provide users the option to switch between dark and light modes

Pricing: Starts at $69/month. Unlimited nudges and responses for 1 domain. 15-day free trial available.

2. ProProfs Survey Maker – Best for Ready-to-Use Survey Templates 

ProProfs Survey Maker’s simplistic design and ease of use are unparalleled. You do not have to be a dev genius to get started; almost anyone can create goal-oriented surveys in a matter of minutes. 

For me, the best part about this platform is its hundreds of professionally designed survey templates. For instance, my team and I often use templates for employee NPS, employee engagement, recruitment satisfaction, and other surveys.

If you are concerned about branding, ProProfs Survey Maker has got you covered. The tool makes it easier for you to choose a relevant survey theme, add your brand logo, and align survey titles, images, and descriptions based on your research needs.

Besides this, I suggest you create welcome and thank you pages for your surveys to leave a lasting impression and boost completion rates.

What you’ll like: 

  • Capture employee feedback via surveys, forms, polls, popups, assessments, and more
  • 20+ question types (including ratings & buttons) will help you ask the right questions the right way 
  • NPS surveys to identify company promoters, passives, and detractors
  • Multiple survey-sharing channels – email, website embedding, direct links, etc.

What you won’t like:

  • Frequent feature updates can be overwhelming for some users 
  • The basic plan is limited to just a single administrator

Pricing: Starts at $19/month.

3. Qualtrics – Best for Real-Time Trends

Qualtrics was recommended to me by my operations head, and the tool surely lived up to its expectations. 

I feel one standout feature is its robust reporting capabilities. Qualtrics allows organizations to view detailed real-time trends and reports that provide valuable insights into employee experience. 

We used these reports to identify trends, strengths, and areas that need attention, empowering us to make data-driven decisions to enhance overall employee engagement and productivity.

For instance, Qualtrics instantly alerted me when my employee attrition rate reached an alarming level. Also, in a single glance, I could view important employee-centric metrics such as engagement level, intent-to-stay, well-being, etc. 

On the flip side, the tool offers an extensive range of features, which can overwhelm new users. If you are just looking for a simple tool to create and populate surveys, Qualtrics may not be the best option for you. 

What you’ll like: 

  • Quatrics’ support team offers assistance in over nine languages
  • Role-based dashboards offer each individual the insights they need to know
  • Pulse survey programs can be launched easily using a guided step-by-step setup
  • Maximize your response rates by automatically inviting employees to share their feedback 

What you won’t like:

  • The platform is quite expensive compared to its closest competitors in the market
  • An extensive feature set might be overwhelming for first-time users

Pricing: Custom pricing. 

4. SurveyMonkey – Best for Shared Library 

Who hasn’t heard of SurveyMonkey? I think anyone who ever tried creating an online survey must have come across this tool. But is the hype real? Let’s find out. 

I’ve used this tool for 3 to 4 months and was awestruck by its Shared Library feature. This library acted as a collaboration hub, allowing team members to gain access to shared images, themes, templates, and other survey-related documents. 

When team members could access the same images and files, it automatically led to consistency in our survey designs. Also, with customization capabilities, SurveyMonkey helped us add our logo and colors to surveys, online polls, and forms. 

On the downside, many SurveyMonkey users say they find it difficult to re-arrange the survey questions in their choice of order. 

What you’ll like: 

  • You can allow team members to view, edit, or comment on your surveys for enhanced collaboration
  • Mobile apps for Android and iOS to analyze survey results on the move
  • SurveyMonkey seamlessly integrates with Stripe, allowing you to accept payments from survey respondents
  • 1,800+ ready-to-use survey questions help you get started in no time

What you won’t like:

  • Putting questions in a specific order can be time-consuming
  • More customization for form colors/design should be offered in the lower-priced plans

Pricing: Starts at $25/user/month. 

5. Empuls – Best for Employee Lifecycle Surveys

Image Source: Softwareadvice

I believe sharing employee surveys isn’t a one-time job. It’s a continuous process that should encompass their entire lifecycle with your company – right from onboarding to exit. 

Emplus is designed around the same idea, which is evident in its employee lifecycle surveys. I used this tool to share important surveys at crucial touchpoints. 

For instance, it helped me create workflows to share hiring feedback surveys (after 10 days of joining), manager feedback surveys (every quarter), and diversity and inclusion surveys (every year). Now, that’s some smart planning!

Also, this employee survey platform helped our employees seek feedback from each other. Whether it was a long project or a small task, they could easily create a survey and seek feedback from their peers or managers. 

If you use Slack, I suggest you integrate it with Empulse to share your employee recognition programs and surveys directly within Slack. 

What you’ll like: 

  • Sentiment analysis will help you better understand open-ended responses
  • Mobile-optimized surveys for an enhanced survey experience 
  • Automated reminders to increase your response rates
  • Managers can compare survey results against industry benchmarks

What you won’t like:

  • The platform should offer the Single-Sign-On feature for secure authentication 
  • Occasionally, there is a slight delay when submitting certain actions, which can be a bit frustrating

Pricing: Starts at $3/user/month. 

6. Leapsome – Best for Question Library 

Image Source: Leapsome

Do you wish to share an employee survey but don’t know what to ask? Leapsome has got your back with its vast library of ready-to-use questions. 

In my opinion, the best part about its question library is that all the questions have been curated by industry experts and are backed by scientific research. 

While using Leapsome, my team experimented with different employee survey categories: company-wide, team-specific, and leadership-only. Also, we could choose to keep our surveys anonymous or identifiable and configure them to recur at predefined intervals.

Overall, I think this platform will help you monitor and improve the engagement drivers pivotal to fostering a great company culture.

What you’ll like: 

  • Feedback cycles to gather insights and feedback from employees at regular intervals
  • Leapsome helps you recognize your people by offering tools to manage compensation and reward programs
  • Track eNPS to monitor changes in engagement and loyalty levels over time 
  • Automated reminders to increase survey participation

What you won’t like:

  • Leapsome’s user interface isn’t very intuitive, making navigation and use of the platform somewhat difficult
  • Integration options are quite limited 

Pricing: Custom pricing.

7. Officevibe – Best for Anonymous Feedback & Messaging

Image Source: Officevibe

I have used Officevibe’s free plan and found it a praiseworthy employee survey tool. 

One of its standout features was the ability to provide anonymous feedback, allowing employees to share their thoughts candidly without fear of repercussions. Employees could provide feedback on other team members, and as soon as someone received the feedback, they could easily respond to it, asking for more clarity or simply saying thanks. 

This feature encouraged open communication and promoted a culture of honesty and trust within the organization.

Besides this, I also found their eNPS and onboarding survey templates quite useful. Overall, it’s a great tool for small to medium businesses; however, I found it difficult to navigate its mobile version. 

What you’ll like: 

  • Automated pulse surveys to capture employee voice across all teams
  • One-on-one survey templates to encourage conversations about performance and development
  • Onboarding surveys to enhance the new employees’ experience
  • Officevibe seamlessly connects with multiple HRIS platforms such as BambooHR, Freshteam, AlexisHR, etc. 

What you won’t like:

  • It’s difficult to navigate the mobile version compared to the desktop version
  • At times, anonymous responses can include inappropriate language, leading to discomfort or frustration 

Pricing: Starts at $3.50/user/month.

check out this :List of 10 Best Anonymous Feedback Tools

8. Culture Amp – Best for Industry Benchmarking 

Image Source: Getapp

A lot of my entrepreneur friends claim they have the best workplace culture and employee engagement. But without comparing the numbers with industry standards, it’s just fiction and not facts. 

When it comes to industry benchmarking, I think Culture Amp is the best in the business. I used the tool to compare our survey results with other companies operating in the same industry and region. Plus, I could also access the company cultures of some of the leading Fortune 500 companies. 

Unlike other survey tools like SurveyMonkey, Culture Amp does not flaunt hundreds of survey templates. Instead, it offers 30+ science-backed survey templates that can be easily customized to get the job done. 

I also like how you can use the tool to predict who’s at the highest risk of leaving and what actions can be taken to prevent employee attrition. 

What you’ll like: 

  • 30+ science-backed survey templates to create your desired questionnaire in minutes
  • Retention insights help you predict and prevent employee turnover 
  • The Culture Amp Community will help you interact with like-minded professionals
  • The Slack integration helps you share survey notifications and reminders with employees

What you won’t like:

  • More extensive training materials should be available for employees and managers 
  • Many users have expressed frustration with the need to sign in every time they reopen the browser, which can disrupt their workflow 

Pricing: Custom pricing.

9. Monday.com – Best for Employee Forms 

Image Source: Monday.com

Many people know Monday.com for its project management and team collaboration capabilities. However, trust me, its employee-centric forms are equally impressive. 

Monday.com’s no-code form builder allows my HR team to customize forms based on our unique needs. For instance, we can create forms for employee registration, job satisfaction, employee onboarding, well-being, and many more. 

The best part is that we can ask the right follow-up questions by applying conditional logic. Also, once the form is ready, it can be easily uploaded on the website or shared via web links. 

What you’ll like: 

  • Ready-to-use form templates for job applications, new recruitment, employee engagement, etc.
  • Turn form requests into actionable tasks and route them to the right people
  • Monday.com seamlessly connects with Zoom, Microsoft Teams, Mailchimp, and other tools
  • The tool comes with a 14-day free trial and also a free plan (with limitations)

What you won’t like:

  • If you do not need project management capabilities, Monday.com might seem overwhelming to you
  • More form and survey templates should be added 

Pricing: Starts at $8/user/month. 

10. Zoho Survey – Best for Survey Collaboration

When it comes to survey creation, I always say, “The more, the merrier.”

Whether you wish to measure employee satisfaction or supervisor effectiveness, Zoho Survey helps your team work in sync to share best-in-class surveys. Thanks to its rich collaboration features! 

After using Zoho for over a year, I liked how easy it was to share my survey drafts and invite reviewers to share feedback or make necessary changes. I could also share survey reports with my colleagues and C-level executives to keep them in the loop. 

As another interesting aspect, Zoho allowed me to schedule reports to receive them via email at regular time intervals – daily, weekly, or monthly. I could also download survey reports in various formats, including Excel spreadsheets, PDFs, CSV, and SPSS.

What you’ll like: 

  • SSL encryption ensures your surveys remain secure and private irrespective of the channel used
  • Mobile-optimized surveys to offer more flexibility to your respondents
  • Schedule reports to receive them at specific time intervals
  • Multiple survey-sharing options, such as email campaigns, QR codes, web links, etc.

What you won’t like:

  • More industry-specific survey templates and themes should be added
  • If you have not used any other Zoho product before, you might struggle with a steep learning curve

Pricing: Starts at $25/month.

Which Is the Best Employee Survey Tool?

I think it’s time to address the elephant in the room, “Which is the best employee survey software available in the market?”

I wish there was a straightforward answer to this question. The “best” tool for your business would depend on multiple factors, such as the total number of employees, research needs, target metrics, and so on. 

But don’t worry. I will not leave you hanging in the dark. Here are my top 3 picks: 

Option A: Qualaroo 

Qualaroo empowers you to gather inputs from employees, gauge Employee Net Promoter Score (eNPS), and make sense of written feedback with the help of sentiment analytics. You can also personalize the survey path for each employee with its conditional logic. 

With the right data at your fingertips, I’m sure you will be able to make the best decisions for your workforce. 

Option B: ProProfs Survey Maker

This employee engagement survey tool allows you to craft personalized surveys suitable for any target audience or objective. It provides an extensive array of question types, templates, and designs that can be adjusted to align with your brand identity. 

Equipped with capabilities such as branching logic and immediate data analysis, you can individualize surveys and access valuable information. 

Option C: Officevibe 

If you wish to create a workplace culture of consistent feedback and communication, Officevibe is your go-to tool. The platform allows team members to share feedback anonymously without the fear of repercussions. I’m sure you will love its pre-designed templates for employee onboarding and eNPS. 

In the end, I would suggest you choose Qualaroo for its AI-powered insights and ease of survey creation. Whether you pick a tool from this list or decide to do the research yourself, I would recommend you opt for a free trial. 

This will help you explore all the nitty-gritty aspects of the tool before making any financial commitments. I wish you good luck! If you have any further questions, feel free to explore a small FAQ section below. 

Frequently Asked Questions

The frequency of sending employee engagement surveys depends on your organization's needs and goals. It's common to conduct annual surveys to gauge long-term trends. However, some businesses opt for quarterly or semi-annual surveys for more frequent insights, particularly in rapidly changing environments. The key is to strike a balance that allows you to gather meaningful data without overwhelming employees with constant surveys.

Yes, employee surveys can be highly effective when designed and administered properly. They provide valuable insights into employee satisfaction, engagement, and concerns, which can inform strategic decisions, improve workplace culture, and increase overall productivity. However, their success depends on follow-up actions taken by management to address issues identified in the surveys.

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About the author

Shivani Dubey is a seasoned writer and editor specializing in Customer Experience Management. She covers customer feedback management, emerging UX and CX trends, transformative strategies, and experience design dos and don'ts. Shivani is passionate about helping businesses unlock insights to improve products, services, and overall customer experience.