Mobile App Survey Questions & Examples

3. Mobile App Template for Product Concept Surveys

Product concept surveys help to achieve different goals, such as;

• Update mobile app UI
• Conduct polls to test appeal for new features or updates
• Test a new feature

You can add the trigger to display the surveys when a user interacts with the newly added feature. Another way is to set the trigger such that only a fixed percentage of visitors see the new feature.

Pro Tip: If you are trying to see which new feature the app users would want to see, it is beneficial to target repeat visitors with a simple in-app poll.

4. NPS Surveys

NPS survey is used as a customer loyalty index. It measures the likelihood of your brand recommendation to other people by the customers. NPS is a standardized metric used worldwide, so there is a lot of benchmarking information available on the internet for various industries.

The ease of benchmarking makes NPS a valuable tool for comparing your score with your industry standards and seeing where you stand. So, it is highly recommended to use NPS surveys in your business.

Pro Tip: Use a time-delayed in-app NPS survey. Since NPS measures long-term loyalty, so it is better to exclude first-time or new visitors. You can target repeating or logged-in customers.

5. Mobile App Template for Customer Experience Surveys

Customer experience surveys collect insights about users’ interactions with your app. They aim to find out what visitors think about your products, app, or services.

Pro Tip: Use these surveys to target exit-intent, measure overall app experience, and collect CES scores to gauge their efforts in completing the desired actions within the app.